As a recent Android foldable phone owner (Google Pixel), I'm excited that the Duo will get developers to actually design apps for foldables. Right now, some apps don't work at all and others are just stretched. I feel a better use of the screen space is around the corner for both Android foldable and Duo users.
As a dev who regularly works on apps for both platforms, I think one of the main causes for poor support for form factors beyond a standard smartphone on Android boils down to Google refusing to give developers fully fleshed out APIs to support said form factors.
Instead, they just hand you some poorly documented loose parts in a box and tell you, “good luck” and you’re on your own to fill the gaps. Compose is a little better about giving the tools you need than the preceding Android Framework, but it’s still much more “assembly required” and “batteries not included” than the UIKit+SwiftUI world is.
Many iOS apps built using system components will behave 90%+ correctly on the Duo by just compiling against the iOS 27.1 SDK because there are well supported methods of doing things that Apple can leverage to reduce dev work. In contrast, on Android there's 10 ways of doing anything none of which get full-throated support (on top of all the other ways devs invent), and so any time it gains support for a new form factor almost nothing is automatic and it all falls on the devs’ shoulders.
It would depend on the sales volume. For a long time the iPad has been available and many developers simply are content to have a stretched version of their iPhone app on their iPad, because the sales volume isn’t sufficient. If foldable phones sell like iPads, this could very well happen to them too.
> "A large fraction of the flaws in software development are due to programmers not fully understanding all the possible states their code may execute in."
This is a quote from John Carmack and should sit over every developers monitor. At the same time, OS designers should be doing everything in their power to reduce the number of states a developer has to think about.
I don't want to be pessimistic, but I can see a single app now showing two different feeds to doomscroll.
It seems like apps by default fill one screen or the over in landscape mode, while by default they fill the whole screen in portrait, which is a nice setup that means that phone apps will mostly just work, which is nice. Some developers will customize how their interface works on the passport style ratio over the narrower design of current iPhone, like adding side controls, which will be nice, but not strictly necessary so smaller devs won’t need to do much. I do think the dominance of iPads really helps too compared to Android, as iOS users largely expect iOS apps to support phone, tablet, and laptop style use cases. So even when devs don’t do much to support the Duo, or take a long time to do so, work they’ve already done to support iPad screen sizes/ratios and the windowed multi-tasking setup on iPadOS will mean apps already handle some of the demands of the Duo, since even apps that generally prioritize phone use include the basics for iPad use.
Developers will design apps for Apple's foldables.
> I'm excited that the Duo will get developers to actually design apps for foldables.
For Apple foldables yes. Not Android.
I only hope that apps that were iOS16+ compatible will stay so. Updating my iPad because there is a new marketing trick from Apple is NOT something i would like.
> a better use of the screen space is around the corner
I see what you did there :)
Same here. I ditched the google pixel fold after a year because the hardware had some issues, also tbh I prefer the iOS ecosystem. I’m so glad this is coming out.
My immediate thought seeing this design was how expensive this is going to be for companies to get their existing apps to look good on this thing.
> I feel a better use of the screen space is around the corner
:)
> As a recent Android foldable phone owner (Google Pixel)
"There are dozens of us!" (not me though, I wouldn't buy a Pixel foldable)
- It works with the pencil! This is a big big deal. I can do whiteboarding with customers quickly without having to break out a separate device, for example. Definitely unfortunate for the reMarkable Move and devices like that.
- They actually might have nailed the hinge and crease problems.
- I've been excited for this release ever since the rumor of the iPhone Air being a prototype of sorts for this came out. Two iPhone Airs fit very comfortably in my hip pack (though I only ever have one at a time).
The fact that it works with the pencil is a huge selling point for me. I wasn't really interested in a folding iPhone, but having something I can write on without also needing to carry an extra device or pocket notebook is really cool.
Woah... thank you for sharing RE the Pencil, because that was the only killer feature that I could think of that would get me to buy the Duo. Taking notes during an in-person meeting with the pencil feels (and looks) much more "they care about what I'm saying" VS "they're texting/emailing someone" (when typing on a phone or computer).
And even with mobile dictation/notetakers, there's something that screams respect when someone writes actual notes down by hand.
Big big deal indeed, thanks for sharing.
It will work with the pencil. They were really vague on when that will happen. I wonder how much additional thickness was added to the phone to get pencil support on both screens.
You could always use good old pen and paper rather than Apple Pencil or Remarkable Move.
I'll give John Ternus credit: the demos are interesting and fun.
Maybe not $2k fun + inherent risk with buying the first generation of an Apple product particularly after the Apple Vision Pro, but still.
I don't know, their whole product announcements since they went the way of the pre-recorded ones seem like exactly the type of company they would smash in their 1984 commercial. Feels over-produced-airburshed-perfectly-rendered-ai-generated souless evil corporation trying to pretend to be good, completely disconnected from the real world, but that's just me, and I am deeply into their ecosystem.
I agree. The demos were great. They really showed off how things you already do today are "better" on two screens. This is in contrast to the Vision Pro where the demos were of things that were neat but I can't see myself needing (watching 3D captures, watching a big virtual cinema screen).
I think this will be a hit, but the $2k is a bit much for me to even consider getting one. Obviously they'll likely drop that price over time.
The Apple Vision Pro was a rare early entry into a field. Usually they wait until the technology is established and the userbase is just starting to take off, as is currently the case with folding phone displays.
Samsung has already worked out the major kinks for folding displays, over dozens of products used by multiple phone manufacturers including themselves, and Android has worked out how to handle the various use cases between the outer screen and inner screen, when closed, open, or partially open, so Apple can pull from the current state of the art and launch with a more fully developed product, as they usually did before the Apple Vision Pro.
I find it sad that they're doing it all pre-recorded.
Is it really the first generation though? The screen is obviously 1st gen for Apple, but you'd think the rest of it is not: OS, battery, camera.
They're still as cringe as they've been for years; with fake hand movements and marketing-pilled bs postures.
Foldable phone experience is already past "interesting and fun" use cases to practical and useful day to day. Samsung Fold for American market and the various Chinese manufacturers in China proves that.
AR/VR market on the other hand is still way more niche than practical uses on a day to day.
$2K starting price is rough. I’ve upgraded my iPhone every year since my first phone, the 3GS. It’s one of a few “splurge”-type things I allow myself. It’s a hobby and just fun to play with the new hotness. This year might break the cycle.
I don’t care for the 18 Pro colors, I still love my orange 17 Pro, and I’m not sold on the Duo (functionality or price).
I might still end up with a Duo but I’m very much on the fence. I’ll tell myself it’s for development/testing reasons, or just to play with the newest offering but I’m just not sure. I worry this will suffer from the same lack of developer interest as the AVP did. Yes, it’s very different from the AVP and SwiftUI will almost certainly make this process easier but I’m still not sure.
> I worry this will suffer from the same lack of developer interest as the AVP did
Pretty sure that developer interest is not to be a problem. The Duo will sell more units in a month (or less) than every AVP ever sold.
Apple told developers in June at WWDC to not assume fixed screen sizes. Well-written apps will work on any screen size thanks to Apple's APIs.
Some apps will need to be tweaked to take advantage of some Duo features no doubt, but I suspect that's not going to be a deal breaker.
I’m in the exact same situation. Been upgrading every year for a long time (via the Upgrade Programme, making doing so more or less “free”). I was absolutely jazzed they finally did an orange phone, and this is the first year in a while that…I just don’t care. The Duo is far more expensive than I could ever entertain (plus buying a first-gen Apple product has never been a good idea), and there is quite literally nothing in the 18 Pro that makes me want to upgrade.
I may be swayed by a second gen Air in the spring, as I would like a lighter phone that feels less of an imposition in my pocket and my life in general. But it almost certainly won’t have the zoom camera, which has unexpectedly become one of my favourite and most used features of the 17 Pro. Why the two-camera phones all come with the ultrawide instead of the telephoto is baffling to me. Perhaps I’m an anomaly, but I never use the ultrawide lens.
Just checked the price in my home country (Brazil) and it's fantastic: the Duo starts at BRL 21999, which is roughly USD 4300.
> upgraded my iPhone every year
Honest question: why? Why every year?
It's high, but Apple's financing arm has it at $84/month, which is a bit more stomachable if you really want it.
I don’t think it’ll face the developer interest problem. Devs go where the money is and consumers seem to love foldables.
You could do the leasing route if you upgrade every year. Might pinch less.
> I worry this will suffer from the same lack of developer interest as the AVP did
Apple can force iOS devs to do whatever they want. It may be basic support, but Apple devs will do whatever Apple tells them to do.
I don't know, $1999 seems almost kinda reasonable considering how much an iPhone Pro costs and how utterly fucked the current memory prices are.
$2k for a new product line isn't rough. It's on par with other competitors.
To get close to the same functionality as the Duo, you'd buy an iPhone 18 Pro ($1199) plus an iPad mini ($599); that gets you to $1,798. If you want more storage than the entry level iPhone 18 Pro or iPad mini, you're going to surpass $2000 pretty quickly.
One thing I love about metric paper is the beauty of the simplicity: When you fold it, it maintains its ratio. This is because it is 1:1.41, aka 1:sqrt(2)
When I saw that this new phone is 1:1.4, I instantly appreciated why it is that way. Metric paper wins again!
The aspect ratio is the biggest problem with foldables.
The main reason I'd want a bigger display is for more immersive content like videos, which are typically 16:9. On a Pixel Fold, you have all the added complexity of the fold to make the videos you watch on the train 1cm taller.
The iPhone Duo unfolds to be the same height as the iPhone Pro Max. Sounds like it has the exact same problem - a bunch of added complexity without a practical use for it.
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> Touch ID is integrated into the side button
Another major flaw with the foldable form factor - it's hard to distinguish holding the device e.g. to pocket it and holding the device to use it. My foldable does the smartphone equivalent of butt-dialing way more often than any phone I've had before because it likes to unlock itself when I'm putting it in my pocket
I enjoyed the subtle shade (presumably at Samsung) when they discussed existing foldables having an awkward size, and choosing their new ratios and the asymmetric form factor. One edge square, one edge rounded, so all edges are rounded when open.
My pockets don’t care much about ISO paper standards (not sure why you call it metric? That doesn’t have much to do with the metric system as far as I’m aware?)
Of all the ISO standards I wish the US would adopt, ISO216 would be it for me, hands down. I recently needed to buy some A6 thermal paper, a size no one seems to offer anymore. And who cares! Why would they! I can just buy an A4 sheet and cut it in half twice, no fuss.
As a reading device that is great, but as a phone that is wide.
But it makes it really weird to type one handed I think.
Nearly impossible to actually buy A4 paper in the US
Apple's submarine introduction of A* papersizes to the US.
I see a possible future where we have ultra thin devices that can be successively unfolded to larger formats based on this ratio, making size-based product variety obsolete. After that we get screen origami.
I think the Duo looks great. And from the few hands on video I have seen I think the Apple presentation actually doesn't do it justice. There is no crease at all! [1]
On the note on this year's keynote. I can't be the only one who feels the whole vibe of the keynote changed. This isn't Tim Cook style keynote and John Ternus wasted no time to try and changed a few things already. I can't wait for John to further shake things up at Apple. But everything so far, all the small minor details suggest they are in the right direction.
[1] https://x.com/mweinbach/status/2097753099159138631?s=46
I'd wait before believing no crease. My Z Fold 8 had basically no crease for the first week, after it has a slight crease that hasn't seemed to get any worse in the 3 weeks since. It's only noticeable in dark room with dramatic down lighting at certain angles, or when display is off, but it IS there. There has been some talk of Samsung actually having a better anti-crease solution than they opted to include in the z fold 8. Apparently their display division and mobile division are pretty separate and mobile only gets what they are willing to "pay for". It's possible apple ponied up for the better tech where Samsung mobile did not this year. But I'd still want to wait until people have had the thing for a few weeks and put it through it's paces before I believe any "no crease" claims.
> There is no crease at all!
Like first reply he literally says
> There is sorta one at some slight angles but basically no crease
And someone replied with a picture of it showing the crease.
It's probably fine and you don't notice it during use, but it's not some magic creaseless breakthrough.
The crease appears after months of use on other phones, so I'm curious what it would look like after a little bit of wear.
At $2000, I'm not going to be an early adopter this time around. I'm concerned about screen crease/debris ingress, and I'll want to see user reports on how useful it ends up being.
That said, I'm much more intrigued than I expected to be, to the point that I found myself thinking "maybe ...". Kudos to the team. The fold/unfold transitions are really slick, and I like what they've done with the extra side space.
I don't think the vibe significantly shifted in a positive way. It seemed like it was going to with Ternus' opening statements, but then it was back to the same vibe. Hard to put into words, but kind of a droning boring safe microsoft-y vibe. Craig Federighi brought more energy for his segment but he sounded almost sarcastic at times. John Srouji is a breath of fresh air. I liked Dr. Desai's vibe in the health section more than the average segment.
A real vibe shift might not even be possible if they don't bring back in-person live presentations. Can't believe they flew all these people in to play them a video. Though seeing how John Ternus' hands were shaking during his demo with ishowspeed, I don't know if they have it in them to go back to live presentations.
And what was the surprise in "surprise and shine" anyway? The name of it?
Disagree on it looking great. It doesn't look like an Apple product. It looks geeky and clumsy. Which I personally don't mind, but absolutely not the sleek one is used to from Apple.
It was even more American over the top Marketing which really doesn't work well in the rest of world.
We laughed out loud when they claimed "the controls on the side let you celebrate your pictures on your lockscreen more"
Yea it's nice we can put whatever picture on a phone's lockscreen. It really is. Every phone does that.
Not once have I CELEBRATED my picture tho.
Open a bottle of champagne anyone?
Personally I think it looks both incredibly ugly and also really non ergonomic.
I can’t see it being comfortable to hold and type on at all.
I predict the form factor will be gone within two years.
Me and my friends were naively hoping Ternus would switch back to the Jobs era format, or at least dial down from today’s.
We all hate the over acted, over produced keynote format of today
This Reddit thread shows a slight “bend”[1]. I’m distinguishing between an intentional allowance for bending vs a deformation that shows up later due to folding. But this is obviously splitting hairs because whatever we want to call it, the thing people don’t like about folding phones is the bend in the display where the fold occurs. And it looks like the Duo has that. Maybe the optical and technical tricks Apple has thrown at the problem will make the slight bend so inconspicuous as to be a non-issue. To me, telling that story is more impressive than claiming it doesn’t exist.
[1] https://www.reddit.com/r/pics/s/URdlaUpIrH
I loved the handoff that Tim did at the beginning. It was touching
Agreed. I am excited to see what changes appear. I did enjoy the "One more thing" + smirk bit too.
There is still crease, noticeable in dark scene.
Basically Apple does what Chinese has done so far, 3d print a buffer to ease the crease. Oppo find n5, afaict, is the first one to do that.
To be fair, my Fold 8 didn't have crease either when new month ago. Now the crease is increasing when most of the use is on the cover screen. I notice that when I open the fold, there is noticeable crease but if I read or watch something for longer time, the crease levels and goes more invisible.
> I think the Duo looks great.
To each their own. Personally, I find it horrendous. It’s by far the ugliest iPhone i’ve seen, possibly the ugliest Apple device ever. But then again, paraphrasing The Dude¹ “that’s just like, uh, my opinion, man”. The last time I liked an iPhone (I still use them) was the original SE. I loathe the camera bump; I’d gladly take a worse camera (and cheaper phone) to not have that.
¹ https://www.youtube.com/watch?v=4LGX8TbvGew
> I think the Duo looks great.
I could not disagree more.
There are 3 ways to fold a phone:
1) The trifold: A phone that folds out into a tablet. (e.g. https://consumer.huawei.com/my/phones/mate-xt-ultimate-desig...)
2) The clam shell: a phone that folds down into a more compact form. (e.g. https://www.jbhifi.com.au/products/samsung-galaxy-z-flip8-5g...)
3) The book: an awkwardly squashed phone that folds out into two awkwardly squashed phones taped together. (e.g. https://news.microsoft.com/surfaceduo/)
The trifold fits in your pocket.
The clamshell fits in small pockets (making it popular for women).
The book in a pocket is just uncomfortable (assuming it fits in at all).
They looked at all the folding phone formats and went with the worst possible one: the one that you can't fit in your pocket comfortably.
Further more, they looked at the worst book fold and decided to associate themselves with it by stealing its name, The S̶u̶r̶f̶a̶c̶e̶ Apple Duo: https://news.microsoft.com/surfaceduo/
--------------------
Apple releasing this is exactly what it looks like when there's no one helming the wheel.
there is 100% a visible crease still. do not be a fool or apple marketing shill peddling false claims.
It isn't to me, kind of revolting, physically. Very off putting, likely because of asymmetry when shut closed, but that's not an Apple problem, they all look obnoxious to me. The tech is cool. I do want an iPhone and iPad mini in one, it's that this doesn't do it for me, I expected to be floored :)
Is there a way to do it differently without making it look strange? Perhaps using a different kind of hinge so that the primary screen slides out to a side?
but it's weird how the phone is square when it's folded, i don't see any ergonomics in using a square phone...
I've had two folding phones and I am not going back until the issues are resolved. Here were my problems:
1. After a while, I think dust would inevitably get in the hinges and wouldn't fold flat. I've seen demos in stores of newer gen Samsung foldable phones and it looks like those wouldn't fold flat
2. The inner screen protector eventually lifted off the screen, causing catastrophic damage, and requiring repair (under warranty thankfully)
3. The aspect ratios were weird. I ended up using native app sizes, making the extra space kind of a waste
One thing I did like about the Samsung foldables was that when they were folded and using the front screen, I finally had a phone that fit my smaller hands! It was nice being able to use my thumb to reach the other side of the screen. Will be interesting to see how this works out because it looks decidedly wider.
> After a while, I think dust would inevitably get in the hinges and wouldn't fold flat. I've seen demos in stores of newer gen Samsung foldable phones and it looks like those wouldn't fold flat
For your first point, the iPhone duo is rated IP 68 Dust and Water protection. Literally none of Samsung's book foldables so far have achieved this IP rating.
From a Samsung Fold 6 user of 2 years...
1) mine folds a few degree short of flat. Not sure if it gotten worse over the years but never noticed not folding flat cause any less enjoyment of the large screen.
2. My screen protector started peeling near the top on the crease close to the 2 year mark. It's growing. Haven't decided what to do about it yet but I'm not against just ripping it and going naked on the inside.
3. 50/50 if an app looks good or not in wide. My usual use case that works great on full screen is web browsing, reading docs/ebooks, zoom calls when someone is sharing code/docs that's normally too hard to read on regular devices, youtube doom scrolling videos with comment/ai summary on 1 view. For those experiences that account for 90% of my reason to unfold it works great.
> 3. The aspect ratios were weird. I ended up using native app sizes, making the extra space kind of a waste
Ternus opened the Duo segment of the presentation talking about aspect ratio. Having the "right" aspect ratio drove the design for this more than anything else. It's something Apple really cares about (c.f. iPads and MacBooks)
I trust Apple to do better here; for example, after about ten years, no one has caught up to Face ID yet.
Genuinely bonkers. I never thought they’d do this. Just seems so like a Xiaomi Xi7 Super Max Fold Z or something. But I have to say that when I used one of those Android folding phones it was quite cool to end up with a big screen in your pocket.
Just didn’t feel it was an Appleish product.
There’s a standard for paper sizes called the ISO 216 international standard, aka A-series paper sizes. You may be familiar with it outside of the American 8.5”x11” letter size. The simplicity, for example, where an A3 sheet is exactly twice the area of A4. One A3 sheet folded in half becomes two A4 sheets. This is intentional: when you fold or divide an A-series sheet exactly in half, the resulting sheets have the same proportions as the prior. The aspect ratio is preserved across all A-series paper sizes.
The iPhone Duo is designed with this in mind. The aspect ratio any way you view it, folded or open, is preserved. Apple design knows a thing or two.
But it's not really the same aspect ratio, is it?
Because one is used predominantly vertically, and the other horizontally.
As long as there's this landscape vs portrait difference, how does the aspect ratio similarity actually help?
The way this comment was going I was pleasantly surprised to see that the iPhone Duo adhered to the ISO standard.
I really assumed the point of this was going to be to complain about how no phone/phone cases are exactly the same... which is an absolute scourge on society that I assume is continued by Apple here.
Too wide to fit in anyone's pocket, but the ratio is the sine of 45 degrees! Seems like a very non-Apple thing to do, honestly. My jeans don't care about math.
I always forget the US doesn't use A4 etc. (or do you?)
It was useful for paper because it helped save time in cutting, folding, printing etc. None of that matters for a phone.
This is such a non issue given that iOS developers already have so many resolutions to test.
That's not far off the 4:3 of the Samsung Z fold 8. Around 4.24:3.
Take a sheet of A4 paper. Fold it in half. Fold it in half again. That’s about the size of the Duo inner screen (a little larger actually, A6 is about 13% smaller than the Duo screen).
People mythologising Apple design will never get old
There are compromises to any proportion decision. A tall rectangle is much more natural to hold than a fat rectangle, especially at the size of this device. The user also has to relearn the location of on screen buttons that have always had a consistent location.
This aspect ratio is sqrt(2) - 1.4142...
It is funny to calculate it from proportions of A3 and A4 formats.
Surely the next version will unfold twice to reach A3 size
sounds useless and ridiculous
I mean, I wouldn't hate it if they got into cars
Can I buy half of one? The size and aspect ratio of the outer display sounds like it'd be pretty close to my ideal phone.
Maybe that means I want one on a technicality. I suppose the big fold out screen would be useful at time if the device isn't too chunky...
Name it the Uno, make it affordable and sell billions of them
Same! If they came out with a just-the-front-screen-of-the-Duo iPhone, the form factor would be just about perfect, IMO.
Definitely a v1 product but it's an interesting device. Apple is rarely first to market, but they definitely produce the device that indicates the point where there is a market.
You can also see where they are going. In a couple of years, assuming it sells well there will be a Pro model with a 3x fold and better camera system. I'm guessing to make in thinner they will have to drop USB-C and come up with a flat charging/data connector. The EU won't like that.
The final interesting thing is this is the first Apple product that I can think of since the iPod era that they've released a product that will cannibalize another Apple product. If you were looking at getting a high end iPad Mini this replaces both phone and tablet.
> Apple is rarely first to market, but they definitely produce the device that indicates the point where there is a market.
There's been a proven market for years already, but it's been less obvious in Western markets. In East Asian markets, foldables have had a very sizable market presence, especially in China.
There's other trends that are less obvious to US and western markets, such as phone crossbody straps (which are also very big in East Asia).
Wowza... this is the first time in recent years Apple is introducing a mobile product that is a "change" from everything they have done in 10-years...
(I want one... find phone screens too small, but don't want to carry a phone and a tablet - yes, I know there have been other offerings in the Android ecosystem, but I am not in that realm)
The Crease™ is the new Notch™ and actually a selling point.
(On review, I have better camera's on my current model - guess I will wait and see... "Duo Pro Max"... hahahaha)
Of course, the memes are already out about how large a hand you will need to use one of these... Harkens back to the "you're holding it wrong" antenna-gate controversy...
Remember, it scratches at a level 1, with deeper grooves at a level 2.
It looks well done. I am not spending two grand to get one.
We all just need that one friend in our group who will pay for it. Then the rest of us can play with it briefly until the novelty wears off.
It's closer to three grand in Ireland.
It actually looks really nice; and I'd consider myself their target demographic conceptually. My last iPhone was a Pro for context.
But at a $2K starting price, plus likely another $200 for the storage size they really expect people to purchase, in this economy, it is so far outside of my price range it is dead to me.
Which is to say: Cool tech, but I've already dismissed it as something I want evaluate for my next phone just based on price alone.
That's maybe the real death-nail for folding phones: Price hasn't yet shifted to allow them to be mass market rather than enthusiast phones.
In my location I can order the Z Fold 8 for cheaper than the 18 Pro Max, and I can see in the price history that it has also been available for cheaper than the regular 18 Pro.
If I wouldn't at the moment focus on developing iOS apps, the Z Fold 8 would be very tempting.
> But at a $2K starting price, plus likely another $200 for the storage size they really expect people to purchase
Idk why I’d need a lot of storage on the phone. Photos/videos get backed up elsewhere. The only thing that eats storage like that is downloading a lot of offline movies, or taking lots of videos. But this doesn’t have the same camera chops as the iPhone pro.
After four years of watching the JerryRigEverything YouTube channel snap Google's foldable phones in half at the same spot along the antenna lines, I'm looking forward to seeing how well this holds up.
Something this expensive should not be that fragile year after year.
JerryRigEverything drives me absolutely nuts as someone that works in product design. His tests have zero basis in reality and don't actually test whether a product will survive daily use. I wouldn't take anything from his videos as an indication of whether a device is fragile.
new foldables are surprisingly strong along the spine. Not impossible to snap or damage but would support being accidentally sat on without it being catastrophic, for example.
With some of what they showed, I wish they never separated iOS and iPadOS. The duo seems to be bringing more of the iPad features and if they could position this as one device to replace both (and the price point sure reflects that) it could be interesting.
But without that, I don't see the use for myself. Though I also rock a 13" iPad Pro so even with that it would be a hard sell to replace both.
I still am not sold on the entire idea of a foldable, there is some interesting things here and I will be interested to see how they position it over the next few generations.
I wish that too. Too many convenience features on both sides that are accidentally or intentionally not making it over, even when they would apply to both. I wish it had to be an explicit decision to lock functionality to only iPad or iPhone, rather than it having to be an explicit decision to make functionality available to both. Make the more likely decision the default.
It felt very "un-Apple" when they called it a foldable phone _before_ revealing it.
The folding part is the thing the tech journalists say; done right, it shouldn't matter whether it's foldable or not.
Bigger screen, pencil support, nano-glass, etc. The foldable part is obvious, why say it?
The people at Microsoft who made the Surface Duo must be feeling pretty weird seeing this. The name, the aspect ratio, the way the UI works, the gestures for setting up split-screen, the "use it as a tiny laptop" mode... It's all things they pioneered.
Not that that's a bad thing. I absolutely loved the Surface Duo, it was my favorite phone until it stopped working correctly, and I hope other Android manufacturers take note of this, not just Samsung. It's just wild to see how similar this new Duo is to the original Duo.
Good design is inevitable.
In a completely clean room environment where a designer had never seen a folding phone, but had all the context of the iPhone and everything Apple had done, they would develop almost exactly the same design and features.
Designers have also been exploring the concept of foldable devices for literal decades, well before any reached the market. I have an industrial design and technology degree, we did a project in 2005 where we explored the designs around this, looking at the UI, the physical interaction, everything. My design had a similar aspect ratio and size, as I am sure half the student did my year and every other year they ran the project. (the iPhone Duo is about thousand times better than my design though!)
Thats not to say the Microsoft designers didn't do an incredible job, they did, but they were building on decades of design ideation from those that had experimented before them.
> the "use it as a tiny laptop" mode... It's all things they pioneered.
This feature is also standard in existing folding phones. It's a pretty obvious feature tbh.
The difference here is Microsoft didn't have to take the hardware and pivot a new OS onto it at the last minute.
Remember... the Duo was supposed to be a cursed Windows 10-esque device. They brought on Movial to do a pivot to Android, then bought out the porting team in early 2024 to keep working on what they should have released in preparation for the Duo 2 (which is what they actually NEEDED to sell as an Android device at the time, but flopped in doing so).
I returned mine in late 2023. It wasn't the best experience and I was missing out on things like NFC dearly.
The Surface Duo was a great idea with mediocre software and essentially no developer support.
The curse of doing anything interesting with Android.
Microsoft also had Windows XP Tablets [1] and also WinCE/PocketPC many years before.
While the Duo is more subtle for some changes, it might show us the "new" Apple where the innovation comes from fine-tuning and getting a mature product to the market.
At least from their presentation, it looks like they sat on the fence and looked at pretty much any good or bad thing that happened during the past years.
Seeing some reviews on the Samsung Fold for example, mentioned the speakers feeling weird as the audio orientation is fixed to the speakers location. Those little details make a difference.
I really hope modern Apple would go back to the details and nuances.
[1] https://betawiki.net/wiki/Windows_XP_Tablet_PC_Edition
Microsoft stole from Apple once before, so it's not like this hasn't been experienced in reverse.
These are just... obvious design choices that a foldable phone lends itself to. I'm not going to complain when Ford comes out with a new car that has a circle you turn when you want to turn the car. It's what works.
I still don't get the fanfare over folding phones. They tend to be more fragile, and if I really need a larger screen, I'd much rather use a laptop or tablet.
There's totally valid criticism to be made about the durability, not to mention price, but the pitch is crystal clear, "your phone can be a tablet on-demand". You (the proverbial you, not necessarily every person) always have your phone with you, but often don't have a tablet or laptop.
For many people the phone is the only computing device they use. Keeping portability and offering a larger display is a compelling offering for those people.
I tend to agree with you.
I quite like the idea of a tablet I can keep in my pocket. If there was some sort of first-party attachable keyboard (a la the iPad magic keyboard), I'd be strongly considering getting this. In the age of AI and increasingly-mature cloud agents, I can get a lot of my work done from a setup like that.
Galaxy Fold is popular with older people who have trouble reading small text
I no longer need an iPad Mini in my bag with this thing...
Why do they insist on every new phone being bigger than the phones before them?
I don't mind folding. I think it's cool, and a nice way to get a useful space. But I have big hands, and I can't use my iphone 17 now without two hands. This is even wider before unfolding.
Who wants bigger phones? Who is like, "damn I wish I had a tablet that I could fold up and still barely fit in my pocket"?
I want smaller phones. The width of the iPhone 4 was nearly perfect imo. If they would take modern display technology with approximately that width and expand it to 16:9, I think it would kill, even if it were relatively underpowered compared to the modern top of the line.
> Who is like, "damn I wish I had a tablet that I could fold up and still barely fit in my pocket"?
Me. I get why people like small phones. But, I've have the iPhone Jumbo Huge edition for a long time now. I use my phone as a pocket tablet 10X more than as a phone.
Looking at the Duo specs https://www.apple.com/iphone-duo/specs/ vs my current 12 Max Pro specs https://support.apple.com/en-us/111874 it looks like the differences I care about are
1) 1878 pixels over 4.64" vs. 1284 over 3.07"
2) Default camera mode is 48 MP vs 12. Other modes are surprisingly similar.
3) A much faster CPU
I'm sure there are 1,000 more small differences. But, my 12 Jumbo Huge from late 2020 still runs great. If I were to upgrade, I'd get the Duo. We'll see how much longer I keep waiting, I guess.
The other night I was at an event and pulled out my iPhone 13 mini to show some people a video I had taken -- the two people on either side of me exclaimed and pulled out their iPhone minis and we all laughed about holding on to them until they turn to dust.
> Who wants bigger phones? Who is like, "damn I wish I had a tablet that I could fold up and still barely fit in my pocket"?
I have bad eyesight. I've worn bifocals since I was 16, and I'm twice that age now. I literally used to carry around a 7" tablet in my pocket in college because I didn't have a smartphone yet. I want to be able to make things big so I can read them easily and not have to scroll constantly.
At this point it's feeding screen addiction.
When I go for walks I only bring my smart watch. If I break an ankle or someone has an emergency we can talk. But I can't pull up a bench and doomscroll for an hour.
I can't help but notice how many times they mention "viewing content" during the demo.
It almost feels like they make smartphones not to be handy tools for the digital age (who am I kidding), but for ultimate content consumption.
A tablet the folds up and fits in my pocket is perfect. Tablets are better for reading and watching things - they just kinda suck to carry around.
Lots of people. There’s a reason folding phones have been a big story for years.
Maybe they only sell to 5% of users but they sell and at top prices, meaning more possible profit.
And you can’t grow the iPhone at the current sizes. Everyone who once wants at one of those sizes already has one. You either have to convince them to upgrade or switch, and those are both hard.
However, if you give them a choice of something they haven’t had before, it’s way easier. Get the people who wanted to fold and went to android and would like to come back. Get the people who have a max and want something bigger. Get the people with an iPhone 13 who are simply curious enough to do the upgrade, but otherwise would’ve stood still.
Gotta sell.
People in their forties with money and declining eyesight who refuse to wear reading glasses until they really have to. (Me)
I want the rest of you to have big phones, so that the concept of "mobile friendly websites" can die. This is my sole interest in phones. So I hope the Duo can be held comfortably in landscape orientation, but I guess in fact it can't be held comfortably at all. Oh well.
Well, I'm with you and I was very excited when the iPhone Mini came out. However, the capabilities weren't equivalent to the regular-sized Pro (probably due to space reasons). So I didn't buy one despite loving the size and now cannot complain that it was discontinued.
You are, I'm afraid, in the minority.
Apple produces a "small" phone (S or Mini series) only every few years because that's enough to saturate that market.
I like my Apple phone 4s too it was fine in its time but these days I need a bigger phone because the eyesight isn’t exactly what it used to be. I don’t need a giant phone, but I need something a little bit bigger than a 4s.
Me. I love my Pro, and this year I'm switching to Max. My eyes (at 48) aren't what they used to be.
IMHO, one of the reasons I've been delaying an upgrade is because the standard sized iphone 13 ( not even pro ) I've had for a few years now is big enough already, anything larger just would not be ergonomic ( and I have large hands )...
I carry an iPhone because I love the size. I carry an iPad to read. This would be nice, although I prefer to keep these devices separate. The iPad isn't connected to my life, so it can enter my bedroom.
It's not a 2000 buck problem though.
I can understand people want bigger phones. I just don't get why apple can't make smaller phones anymore, especially for a company that seems to advocate for accessiblity and inclusion. They can make different size tablets. They make different size laptops. Why not phones? It's all large or x-large. People point to the mini but it really didn't do that poorly. It also was released at a weird time right after a cheaper SE model and not to mention all during COVID lockdowns where fewer people would actually touch the phone.
> Why do they insist on every new phone being bigger than the phones before them?
Folded, I get, I want it to be a "regular size", but the only reason I don't like big devices is because they are clumsy to store in my pocket and use/grab one handed. If I can use it BOTH ways, now I have a choice. One handed for quick usage, and two handed for extended sessions. For $2K, yeah, I'm going to want a full fledged computer in my pocket.
How many times do HN users have to be told they are not the majority?
If you look at phone sales Pro Max out-sells the regular Pro
Regular people like big phones
> Who wants bigger phones? Who is like, "damn I wish I had a tablet that I could fold up and still barely fit in my pocket"?
I literally just got 7 pairs of pants tailored with bigger pockets so they could hold my freaking phone without it falling out all the time. I would love a smaller more petite phone.
My iPad is my primary computer so... me.
They tried mini iPhones. They didn’t sell well. Unfortunately the market is just not there.
> Who is like, "damn I wish I had a tablet that I could fold up and still barely fit in my pocket"?
Me! Sounds great. Ideally a full fold up laptops or some sort of HUD, but I'll take a pocket folding tablet for now.
I also want a small phone. I was happy with a Sony Xperia X Compact which is one inch shorter than my current Samsung A40, which is shorter and lighter than almost everything else.
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The answer is people want that. It's not a novel idea. Huawei's folding phones are even bigger and they sell like hot cake at least in China.
If everybody thought like you they wouldn't have discontinued the iPhone mini because nobody bought it.
There's also plenty of small Android phones.
That's why I prefer the flip format, over fold. Typing this on a Flip 3 I've had since 2021, very happy with it.
I used to be a fan of smaller phones -- my current one is a 12 mini.
I'm getting this thing.
Changes in eyesight change your priorities.
Yeah I’d love another mini, but alas.
> Who wants bigger phones?
That's a mix, people like phones of all sizes.
> Who is like, "damn I wish I had a tablet that I could fold up and still barely fit in my pocket"?
But this question is silly. When your reference point switches from people buying phones to people buying tablets, there's a huge demand for tablets that are more portable.
The obvious answer is that people actually want bigger phones and you're in minority. But no, let's pretend what you personally want trumps that and ridicule them for it instead.
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Don't blame Apple. They tried.
most people want bigger phones, apple made smaller iphones and they didnt sell
"Who wants bigger phones?"
Everyone who buys larger phones instead of the iPhone Mini. The market decided that.
the iphone mini unfortunately did not kill nor do most small iphones
>I want smaller phones.
You want a Zanco phone. They are tiny. Apparently designed to be small enough for prisoners to keep in their orifices.
Looking back now it was quite ahead of its time.
The main problems from that Duo was that Microsoft didn't believe in it.
This lead them to use a garbage CPU and support it for something like 2 years.
Apple has the balls to keep updating the vision pro even after it flopped and it will probably get 7 years.
Actually kindof awesome! ...but when I saw the phone call at the end my mind immediately went back to "Taco-Talkin' w/ the Nokia N-Gage"! => https://sidetalkin.com/original/
Still use mine!
I will say it was a pain in the ass to open and answer calls though when you were busy doing things.
The fedex driver that delivers to my office is still maining one of these. Its so cool.
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At some point these phones are powerful enough that we need to be able go get a desktop experience that can run macOS. Why is a 600 dollar neo more capable for productivity than a 2000 dollar iphone with a much beefier chip?
This is Apple's Achilles heel.
If another company could release something like the Duo that seamlessly switches between phone, tablet, and desktop experience and make it Apple quality then Apple are in trouble. The technology is all there since the days of Ubuntu Touch.
Sadly I don't think there is a company in a position to build such a device that could compete.
It's coming. It's not a hardware problem.
It's a software problem. The OS has to switch seamlessly between the iPhone experience and a macOS experience where a full desktop/terminal/install anything is available. Merging the two is not an easy task considering how different the use cases are for both the OSes. Samsung DEX is also not great, it allows some basic stuff but is not going to replace your Macbook.
I think though that we are very close, perhaps < 5 years. Would be amazing to connect this thing to a Studio Display, keyboard and mouse and just act like it's a Mac Mini.
In the first place, the laptop had a 38 year head start in terms of form-factor refinement. The laptop was also born as a productivity device. The design language around dual screen folding phones is still being developed.
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I mean, we still have the ridiculous separation between the Macbook Pro and iPad Pro with the same processors where you have to choose between a fully featured OS or a touchscreen. We are a long way from an iPhone being used in that way.
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My wife's first question:
Will this fit in a woman's hand?
Formally specified: there exists some human woman, in whose hand this will fit.
It was clever that they used the reference point of a passport. I don't think I've ever heard of anyone complain about passports being unwieldy.
I was actually looking forward to a smaller iPhone. To have less addictive screen time.
It looks like the Air was a once-thing. I don't see them releasing an e-ink phone either.
Maybe the answer lies in only wearing an Ultra watch if it becomes powerful enough and can function independently of a phone.
Most women I knew with shattered screens had relatively large phones (max, plus, etc.), and the few of them who listened to my advice and got smaller phones, never broke the screens. Either girls over estimate their hands size (I guess compared to some YouTuber they see), or maybe bigger screens is just a status, or something else, but most girls have large phones for some reason.
Perhaps with a PopSocket.
I’m a little disappointed with how big it looks folded, I was hoping for a mini that could unfold…
I feel like it’s actually designed more with women in mind. Instagram influencing type women who will think nothing of spending $150 a month on it.
I think the use case here is for people who have an iPhone as well as an iPad they use occasionally for reading/watching stuff, as well as business people / execs.
Now you can (sort of) have both in one device. Reading the rumours, I was completely disinterested. Now I’m actually tempting to ditch the iPad Pro and iPhone Pro and have a Duo replace both. I’m excited to have a go with one in the Apple Store.
Shame it’s so damn expensive!
I feel like we're not talking about this too much. This phone-o-tablet is the same price as base Macbook Pro. Let me reiterate: a foldable phone costs as much as Pro line computer.
This is just crazy
For me, the iPhone is the primary device I unlock and use in short burst 10's of times throughout the day.
The iPad (Mini) is something I use more deliberately, like twice per day to read the newspaper and to watch some video.
For me the Duo seems like you're suffering a lot for the first use case, just to make the second use case possible.
I think I'll stick with separate devices.
I see some iPhone Pro Max buyers getting this simply because they paid around $1200 last year, then after trade-in ($885 for a 17PM), they could get into the Duo for $1,200.
If someone had that amount of disposable income last year, they might have it to throw at another upgrade this year.
A bit over a year ago I got an iPad Pro with the nano-texture display and when hearing that apple was developing a folding phone I thought, man, if they put this screen on the inner display that would be amazing.
I assumed they wouldn't do it because they were marketing the nano-texture as a specialty thing for professionals and glossy screens were the popular ones, but now here we are.
We have both now on the phone. For those that don't like the nano-texture inner dualscreen they can just only use the outer glossy one
Foldable gimmicks aside the new materials and components sound really cool. How they have the screen layers that move freely seems innovative. The new ceramic they’re using for the outer shell/screen sounds great and I hope we see it in more of their devices:
“Ceramic Shield 2 on the outer display reduces glare and provides 3x better scratch resistance than the previous generation”
A lot of stuff showing its folding allowing you to "use it as a bedtime clock" - have apple done any kind if battery use trickery to make this a non-battery-draining thing to do? Or maybe I'm overestimating how much battery a screen uses? (I'd have thought a lot)
iPhone Pros have sported an always-on display for years now. It uses the OLED display at low brightness and refresh rates to preserve battery life while showing you the time etc. So I'm guessing this is using that same tech.
This feature is well thought out in terms of battery use, because nobody is going to ever use their phone as a "bedtime clock"
Work smarter, not harder
I was quite surprised to see the under display camera. Wasn't expecting that.
Other than that, looks like there are some nice Duo specific features on iOS. $1999 is also surprising given that news outlets were reporting up to $2500. Plus it's price competitive with other foldables in the market.
Reminds me of the windows fold phone. ‘‘Twas the best of phones, but out of my price range at the time. Now I have nostalgia of windows phone, the best phone os that never was.
Even though I like the form factor I doubt I’d cash out 2k for it, seems like a waste just to spend more time on another screen.
What about left-handed people? Will the controls line up on the left?
I'm right-handed but I always keep my phone in my left pocket and use it with my left hand (keys have always been in my right pocket). I'm also pretty curious about the answer to this.
The real trick is waiting to see if they make a iPhone Duo 3 or 4. Knowing they are committed to the form factor and it’s not another Mini would be nice to know.
Also time to work out the hardware and software issues. Not trying to spend serious money on beta testing like a Vision Pro.
I think it will be like Apple Vision, a device that is more for developers than end user.
$2000 for an iphone, just insane.
I'll be curious to see how the hinge holds up against wear, tear and small particle intrusion over time. If people get to 2 years and it's still going great. Then I may pick up a Duo 3. But my adoption really comes down to the problems around the hinge.
This is what it comes down to for me as well. If Apple has somehow magically solved the reliability issues this will be fantastic, if they are just fad chasing it'll be DOA
I don't think I would want this device for $500, let alone what Apple is asking.
What is the appeal? There are a few screen scenarios that make sense for my life: (1) Multiple displays at desk to work; (2) TV + couch; (3) laptop + lap or surface; (4) phone (anywhere). I'm never in need of a tablet. If I needed that screen real estate, I'd be reaching for my laptop.
Many people (possibly a majority) use their phone for most of their computing, and perhaps a tablet to stream movies/tv. They use a laptop or desktop for work only, and see those as frustrating and clunky devices. There could be a lot of demand for "phone, but with a tablet screen when I want to watch Netflix" from the segment of the population that has zero overlap with people commenting on a tech forum.
> If I needed that screen real estate, I'd be reaching for my laptop.
Which you commonly have in your pocket? I have a GPD pocket 4 and love me some portable laptops, but I do sorta hope we get somewhere with foldables to where I'm happy just breaking out an arc mouse and small keyboard and treating that as the computer.
We're obviously not, and i'm probably not anywhere near willing to shell out the cash for this, but "the tool you have" and all that.
I commute by train. I would never watch a tv show on a phone but watched plenty on my iPad. If the big screen gives you an actual access to “desktop” web, then suddenly more web starts working (the switch in Safari is perfectly useless)
Tmux does not work that well on a tiny screen, and I use it a lot.
> If I needed that screen real estate, I'd be reaching for my laptop.
It is increasingly common for people to have no laptop or any computing device other than their smartphone, smartwatch, and/or game console. I know very few people who have a non-work computer anymore.
Well, good for Apple — at this point if they released an actual brick (I mean an actual clay brick), wrote a few Applesque things on it, showed it on stage, said stuff like "First Ever Apple Brick™," and priced it at, say, $399 (that's a conservative estimate), they still wouldn't be able to keep up with the demand. So, your loss.
I think the current iteration of foldables is still too bulky for me. But I can see how it'd be cool to have a large screen while the device still fits in my pocket.
Teams/Zoom calls when not on desk. iPhone Max screen is just a bit too small when people are sharing their screen.
For my wife, who (a doctor) I'm confident is a representative of 95% of smartphone user-base, uses her iPhone for all[0] the tasks you described.
[0] At work she uses hospital provided Windows PC. Used only for patient records, nothing else.
> I'm never in need of a tablet.
Apple sold something like 60M ipads in 2025. Perhaps you are not the target audience
>What is the appeal?
Twice the screen size in your pocket without having to get special pants.
Lease for $58/mo .. $1392 over lease life
I never thought I'd defend apple, but that was the arguments people (myself including) were making about iPads. So I wouldn't presume this won't find a public, starting with the apple fans.
I find the form factor repulsive though, doesn't fit comfortably in a pocket and seems pretty thick. Screen durability is described as "we have premium material" and an "scratch resistant" coating, but no mention of free screen replacements like samsung is doing ; so I assume you'll have to shelve off half the price of the device every year for a new screen. I think this might not be a great device.
So I guess I agree with you
Nice big font for my aging eyes.
I want this, this could legitimately replace my laptop. I never liked the samsung fold since the form factor was a bit too ehh. Apple did something right here.
It's not the worst status symbol. It's useful.
It looks quite well done, though I'm definitely not in the target demographic for this. I'm happy with my high-end desktop devices and shittier mobile devices. The last thing I want is for my phone to be more capable and incentivize me to use it more lol. I use mine to call, text, listen to music, check email, use the map, track workouts, and basic web browsing. I don't need more than that.
I'm in the exact same boat. I already gave Apple a bunch of money for something with a hinge this summer, and it's a Mac that can actually run a terminal, a proper desktop browser, or even something wacky like x86 games through a compatibility layer, etc.
No way I prioritize that kind of cash on something that only runs mobile-tier software.
Apple: Every one else does folding wrong!
Also Apple: We've done it the exact way Samsung and Microsoft did it! We even used the same Duo name as Microsoft!
Samsung had 7 generations of the wrong way, then one of the right way after they learned what Apple was doing. Microsoft literally does not have a product like this.
Looking forward to the first broken screens, and Apple's official reply:
"You're folding it wrong."
It's so close to the "her" wallet thing that the main character pulls out to look at photos.
It's just too big, and too metal.
The form factor is good. I hope things move this direction.
More broadly, it's interesting that the movie has a beautiful future aesthetic that influenced tech most in the recent years. The muted colors with natural materials mixed with ubiquitous tech that was in the background of a human in a humane world where people mostly walk places. I feel like the AI company aesthetic barrowed a lot from that movie. Right down to their office furniture.
Now we just need to make a phone OS to put something like that on that isn't locked down. Forget the year of desktop linux. I am waiting for the year of phone linux. Android doesn't count.
The folding/unfolding animation is one of the coolest I've seen from a foldable. So slick.
That impressed me too. Be if those “Apple touches” of yore. I kind of wonder how well it works in person, but it’s nice that it’s there at all.
I am 75, and have a ton of computer gear. I can imagine myself as an old man later in life, not wanting to do any programming, and just wanting a single digital device like a future version of this product. Let’s see what Apple has available in 10 years.
Sir, I’m 40 and I’m already at the stage of not wanting to do any programming. I used to love this stuff. But after watching all my favourite companies and CEOs turn to greedy villains… I’m just done. How do I survive another 35 years doing this stuff?
My dad is 87 and I'm seriously thinking about buying him one of these. He wants a phone that will fit in his pocket, but his vision isn't great so he has the text size bumped up pretty high. Right now he's using an iPhone 15. Large text size on a small-form-factor phone, it turns out, makes a fair number of apps nearly unusable. For example, it's super common to see a dialog box pop up where the "OK" button is pushed off the bottom of the screen by the text, leaving you with no way to dismiss it. I frequently get tech-support calls from him that end up boiling down to that problem, and it makes using apps a pretty frustrating experience for him.
A device that fits in his pocket and that he can still hold in one hand when he's using it as a phone, but that has enough screen real estate to run apps in large-print mode without constantly breaking UI designs, would meaningfully improve his life.
Its a 2200$ device which does the same thing as a 500$ tablet or any other option.
If people would at least use the power they buy... :|
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You all laugh but yeah your brain is going to directly interface with some small portable client hooked up to the internet. Will probably just be integrated with the microchip in your head.
If Apple continues like that, in 10 years it won’t exist
in 10 years any phone should be able to wirelessly stream it to any monitor / tv and plenty of those will be everywhere
How about open and rotate for 1.4x zoom?
I take it this is a joke? I am in my 50s and don’t see myself staring at screens for too long, let alone coding.
Edit: I don’t know of anyone 75 still coding outside of retired professors here and there. I am not trying to be an ageist. I just don’t think I will be physically capable when I am 75.
I’m not the target market for this phone at all, but I have to wonder how many people are going to take the 256 GB option for $1,999. It feels like that option only exists so they could show a starting price under $2,000.
The 512 GB version for $2,199 seems like option you’d really want as a minimum, and then you’d need to add AppleCare on top of that. Pricey!
Apple killed the iPhone mini because it only had a 4-6% share of sales of all iPhone models. While some people may really want this, I can't imaging that it'll get more than 5% of iPhone sales (after maybe an initial higher novelty peak).
You dont seem to understand why people buy the most expensive phones. Most of the time (especially outside tech circles) its a show of wealth.
In a lot of ways the iphone has always been the Achilles Heel of the ultra wealthy, no matter how many billions you had, you could never do fancier than a 1500 buck iphone. Apple IMO is just trying to capitalize on this phenomenon and capture the pretentious luxury market. Anecdotally the galaxy fold did really well with the obnoxiously rich circles in my country, people who previously all had iphones. So they kinda have to do it as well now.
I really hope that in the coming years we will be able to get smaller phones back into the market. Apple compared this to the size of a passport. A passport seems even bigger than a normal iPhone, even when folded. A number of people (especially women with smaller hands) I know are holding onto their iPhone Minis for as long as possible. I’d love a phone that was roughly normal iphone sized when unfolded but was a flip phone à la Motorola razrs in years gone by. I wouldn’t even need a screen on the outside. I know it’s hard for a company like Apple to be able to market “less phone” as a good thing, and I know the iPhone mini didn’t do great commercially but there’s a small cohort of users clamoring to have something for them.
I hope the tri—fold format catches on (Huawei mate xt 1&2, Samsung z trifold).
If I’m going to carry around an insanely fragile and expensive device I want to maximise screen area and aspect ratio.
I keep waiting but the phones only get bigger. Seems I’ll have to eventually replace my iPhone 12 mini with a 13 mini, or ditch Apple entirely.
The Google Nexus 4 was my all time favorite smart phone in terms of overall size. But I suppose it’s unlikely Apple will ever make a phone anywhere close to that size ever again.
Somewhat related, Apple snuck in a $100 price increase on the regular iPhone 17.
I've been out of the loop on foldable phones, and this is question is not related to specifically the iPhone Duo. How does it work that it doesn't show a crease in the middle? What's the breakthrough technology there? Or is there a visible crease?
I'm surprised they weren't able to figure out face id and had to go back to touch id.
"Seated. Set iPhone Duo down and watch a show or follow a workout at the perfect viewing angle — with easy access to the controls on the bottom." -- Is the outside screen REALLY that strong? Is it okay to put it on a rough surface like gravel?
I guess we'll find out of there's much of a market for $2k phones. For the price one could get a regular iPhone and a decent iPad.
I’m in a weird spot because my iPad is old and my iPhone old.
So I’m in the market to buy new ones of each.
So I’m now having to decide if I just buy the Duo … instead of a new phone and new iPad.
But seems like a worse phone and worse iPad - than standalone.
(it does look like the best foldable I’ve seen though)
I wonder if there's a practical way to protect the phone with a case, given that it folds and the dual screen is a big selling point. It feels like one accidental drop on concrete or a ceramic floor would cause a lot of damage.
I’m curious to see how using Windows Remote Desktop iOS App will feel at this size if I can be productive or not.
My previous thought was to use XReal glasses with my existing iPhone but that’s not realistic in an office environment.
Will be interesting to see what these look like in an Apple Store after a few months of people handling them. Seeing the creases and crunchy-feeling hinges on well-used Samsung Fold display models has always been enough to put me off wanting one.
Give me a single-screen phone the size of this thing closed, and use the extra space inside for more battery and not more displays.
Aside: I'd also love it if it could be plugged into an external display and have a "desktop mode" (like a macos VM) that gets suspended/resumed on connect/disconnect instead of just expanding the "mobile mode" across the new screen. I realize this is probably a dream too far for most companies though, as it doesn't allow them to segment the market as much as requiring people to buy multiple devices.
https://www.apple.com/iphone-duo/specs/
It took me a while to figure out I had to click "Explore" to get to the specs, so I'm saving you the trouble.
As long as I'm griping about the web site... Apple, when you introduce a phone with a new and different form factor, please just tell me the dimensions straightaway. This one is shorter and wider than most phones. Is it too wide to fit in my pocket? I need the dimensions to answer that question.
It was interesting to see no shots of the iPhone Duo being used as an actual phone and I think because it probably will look silly.
That being said, this is the device I always wanted. Something between an iPad and iPhone.
Despite what the marketing material would have you believe you can always see the fold. Even when it's fully open. Folding screens have been a solution in search of problem for like a decade now
Really want information about if there is a left-handed software setting for the new side-oriented buttons
No SIM slot. Seems like Apple is only thinking of the US market. Will not be getting the Duo as I will not be able to browse the web outside my home.
Edit: Rate limited so can't reply to the comments. I live in Spain, can't switch to eSIM. I know that the US has 100% integration of eSIM across all providers but outside the US it's not that great. I use eSIM and SIM a lot, have lots of cards and subscriptions. For my main subscription I can't switch to eSIM (yet).
Duo screen: 7.6" vs iPad mini: 8.3". Duo will support Apple Pencil later. I wonder if many people with iPhone+iPad combination can now replace it with one device.
That starting $2000 price tag.. is this going to be another Vision Pro?
Put MacOS on it and then we'll talk
I wrote a long comment about how this product does not make sense, but I changed my after having written it. There are some overlap with the iPad and I thought that this might compete with that, but I no longer believe that.
Here is why, and why I personally believe this product might be great.
I will never carry an iPad when I am out and about. If I am going to carry a device of that size, I will bring a laptop. The only use that I personally have for an iPad is laying in my couch or using it as a stationary device for a baby call or something like this.
In this scenario, the bigger screen size is nice.
I often find myself on the go, wanting a larger size screen to deal with random incoming stuff, accountant, customer issues, PRs, and so on. In those cases, it is very handy to have a larger screen. I can manage with my current screen size, but it would definitely be more productive with a larger screen.
I am personally worried about the reliability of the mechanical parts, and I would be really annoyed if the screen started to crease, as I have seen similar devices do before. But if Apple somehow magically fixes that problem, then I would be inclined to buy a product like this for my next phone purchase.
Compare those to an ipad+phone+macbook. For a $2k price. What does this duo offer over the alternative?
Does it have extended desktop support for a docking station???
Panos Panay must be so vindicated right now. The Surface Duo truly was ahead of its time.
To be honest, I'm still having a hard time believing that Apple would release a device that you can completely ruin with just your fingernail...
I might be a minority but I never had interested in this foldable phone trend where you get just a bigger screen. I can't even consider dual display smartphone as a foldable phone. The benchmark for a foldable phone was Motorola Razr V3. I am not sure where they are going they really need some new people with some fresh ideas and vision. Sooner or later someone is going to start eating their lunch.
They were very evasive on what the inner screen was made of. I'm going to assume its the same plastic all the other folding phones are made of.
looks nice, but if i still can't use terminal or closer to native cli, the pixel fold 10 with termux is still the right device for on-the-go development. termius is ok, but with termux i can run emacs on the pixel.
I think the Duo is a really interesting product that I am not sure I would ever get, but the form factor is interesting. I don’t know if I would want it for out and about, but it is kind of the ultimate phone for around the house, which is a ridiculous thing to say, but it kind of bridges the gap to the iPad but is more handheld, which is nice.
I love my iPhone SE 3rd gen. Perfect form factor. Neither too big nor too small to be able to do useful things on it. My hands and arms hurt using large phones. I am so used to using one hand to operate phones. My previous was iPhone SE 1st gen. Why do people need such a large phone in day to day life usage? Carry an iPad/tablet if you really need one.
It’s marked ip68, I wonder how they made the hinge water and dust proof
Never expected Apple to get on the foldable bandwagon. A slab is as good as it gets for something you use every day.
Here's the Tech Specs page, which is slightly more hidden: https://www.apple.com/iphone-duo/specs/
Notably, the inner screen has a nano‑texture finish (which Apple normally upcharges significantly for), which implies it is glass.
I tried the Samsung one with the same form factor in a store , and that is pretty nice.
As someone traveling via plane or train, I can easily see myself using this and not carrying my tablet with me.
However, just too expensive for my taste. I get a lot of new batteries for my current 12 pro for that price .
It's priced identical to the Samsung Fold 8.
The dimensions are also close.
From a visual aesthetics perspective, I prefer the square edges of the Samsung Fold 8.
Eager to check out the reviews of the software capabilities of the iPhone Duo.
And I'm not sure about the inner screen's selfie camera. The under-screen camera has failed in previous devices, especially for zoom calls, it was abysmal.
Excited for the nano texture displays though. For far too long, Samsung had beaten Apple with non-reflective displays.
The transition effect from closed to open is so chef's kiss; the little things that set Apple apart.
Why do they insist on every new phone being bigger than the phones before them?
I don't mind folding. I think it's cool, and a nice way to get a useful space. But I have big hands, and I can't use my iphone 17 now without two hands. This is even wider before unfolding.
Who wants bigger phones? Who is like, "damn I wish I had a tablet that I could fold up and still barely fit in my pocket"?
I want smaller phones. The width of the iPhone 4 was nearly perfect imo. If they would take modern display technology with approximately that width and expand it to 16:9, I think it would kill, even if it were relatively underpowered compared to the modern top of the line.
Will have to give it a fingernail test in the apple store so I'm not destroying my own $2000 phone.
What's up with all the negativity? Apple is finally doing something radical (for them) again with the iPhone, their bread and butter. And I'm all here for it. 10 years of the same form factor was getting old. I'm gonna buy this on release, easiest decision ever.
Trying to figure out what demographic this is for and I'm coming up empty. Any ideas?
It's too small to replace my ipad, too big to replace my phone. Seems too fragile for kids, plus they don't need that. Maybe it's good for the elderly?
This has some interesting features, but also a number of questionable decisions. The inner front camera placement is awkward for non-camera use, because despite being under-display won’t be completely invisible (as some shots in the presentation show). The on-screen unfolding transition is cringy and distracting. Apps and multitasking behaving differently on the inner screen depending on whether the hinge is flat or bent creates complexity and trade-offs, like when bending then phone so that it can stand on its own, or lie on an uneven surface. On the front screen, reserving the edge for special controls reduces the thumb reach for general content (like the app icons on the home screen).
I'm a little worried about the buttons moving up along the side, since I use my phone with my left hand... Hopefully there is more information about whether the OS supports moving the controls to the left, or even keeping them at the bottom.
Just a reminder to everyone, always buy the second version of any new product category, even from Apple. The first duo will look primitive in a few refresh cycles. It does look really cool though!
I get excited about this but that's because I want this... not because I need it.
What I actually need might be less of an iPhone and more of a nano than a duo. Something small and portable that doesn't make me spend every spare second on the phone.
Google and Samsung have been at this for years. Nothing here is actual innovation, is it?
So, just in general, I've been seeing more and more foldable phones like this. How well are they holding up now? Having Apple use one seems to be at least somewhat of a vote of confidence that the tech has reached some level of acceptable maturity, so I assume "not trash", but I don't know how good that represents. I'm a compulsive fiddler so I'm not really in the market for a phone I can fiddle to death without even consciously realizing it, but I'm at least curious if the tech is reaching the point where one might expect a more normal user to casually expect them to last 2+ years with normal use.
Interesting that there seems to be no FaceID? They only mentioned TouchID. I assume it’s a limitation of the under-screen camera.
They’ve been doing Touch ID instead of faceID with some of their products a few times, I think some of the iPad models? but unfortunately touchID has like a 20% success rate with my fingers. FaceID works 100% of the time for me. I’ve never had good luck with any fingerprint scanners. I hope they can someday solve the issues with FaceID under the screen.
I wasn’t going to buy this product anyway. My current phone works and I have zero reason to upgrade. But if I was in the market, no facial recognition is honestly a dealbreaker.
John Ternus, and his co-presenters, still presented with the now institutionalized Apple-voice: obviously-rehearsed, emotionally-flat, robo-replay.
They spent their time practicing to recite, instead of talk, to people.
So hard to sit through.
I had assumed that was a genuine, if not inspiring, reflection of Cook's controlled non-spontaneous personality. Relative to Steve's emotionally-rich casual-coded excited-to-share delivery.
This is an aside, but product websites are so clunky these days - they just constantly stutter, freeze and basically do not show off the product well because I'm waiting for stuff to happen. Make it smooth people!
Had the fold 8 for a while and.. People as usual focus on what they're told (the crease).
They're basically selling you a phone without 1 camera, face id, probably shitty battery to make margins enough to justify the risk. It's placed as duo because there would be not much "ultra" about it. Zf8 is def worse than my fold 8 ultra for productivity and Apple is trying to see if they can make people buy it by selling you the nerfed version first while making you think the crease it's the point. Same for Samsung, but they can afford to just "cover the position".
A 2.39:1 cinematic movie occupies about 16.13 in² on Duo and 16.26 in² on 18 Pro Max
What's the value of using one of these phones running iOS? iOS is great for media consumption and not so much for productivity... so I don't understand very well the use cases... apart from watching Netflix I guess?
Wayyy too wide. it's wider than the 17Pro. So impossible to operate. It will sell out because it's new. But it will flop. More than the mini and the Air.
They should've used the iPhone mini width, and adjust height to that.
Super skip..
I want the hardware, but with Linux! SteamOS or bazzite would be a good start..
I see the nano-texture is non-negotiable -- you won't get a clear screen with the Duo. I'm incredibly skeptical of this, and I'll have to check it out once it's in-store to see if that's even something I could tolerate in daily use. When I checked out a Studio Display with nano-texture, I could not stand it because of the shimmery rainbow grain, somewhat like staring through Scotch tape, and the general fuzziness of text. Not sure if that's improved, since Apple doesn't address flaws in their past products.
All this so people can watch The Odyssey as Nolan intended whilst on the go.
More seriously though, now do just the front screen on a non-folding device. It can even remain as thick as this thing when it's folded.
I’m a bit shocked for the design of the folio cover for iPhone duo.
1) it seems that doesn’t permit to add some mag safe accessories like extra battery or wallet with cards
2) I don’t understand if with this cover on, the first screen is not usable at all or permits to access to the “external” smaller screen
I understand that this kind of design obviously obligates to some constraints, but I think what Steve would have decided in such situation.
I hope that we don’t fall again in the Performa epoch in which we had a lot of different Mac and designs under the same line
Apparently Foldables are incredibly popular in China. They sold more foldable in China than the rest of the world combined.
I wouldn't be surprised if Apple release an iPhone Duo Max later.
I'd like to have one of these devices once the prices get a bit more normal. I remember paying 400€ for an iPhone 4 when it came out, a flagship phone at the time by all metrics. Adjusted for inflation, that's about 600€.
Flagship prices have now reached the 1000€ mark, with marginal upgrades, and in many cases actual downgrades.
There is no world in which I can justify paying 2x-4x the flagship price for a device fulfilling a fundamentally similar purpose.
For a different comparison, a 14" MacBook Pro costs that much.
I had the Samsung Flip 6 and I liked it a bit in the beginning but quickly tired of having to flip it open and so I'm back to the soap bar- but otherwise this looks cool
On a side note, the amount of text on the page is just crazy. I remember older releases of apple products being basically just a slide show. Now we have a wall of text and image carousels?
The folding phones are genuinely interesting although all the cool demos I've seen people do irl have been quite reliant on android being quite liberal as to what software you can run
$2000-3,200 for a phone?
My next phone is an e-ink Mudita Kompact with a hardware kill switch. I can run a service to bridge iMessage if I decide I care.
With every year since they arrived in 2005 or so and especially accelerating since 2010, smartphone capability has grown with their creepiness. The expectation that you own one has almost turned into a demand. It's a total turn off. You don't need these capabilities, life goes on without it just fine. The drawbacks for your mental health and privacy are material.
I wonder if you can hook it up to a monitor and use it like macOS. That would be the killer phone and killer laptop, then you just need to connect a mouse in and display or tv and work wherever. But I doubt Apple will ever do that, I don’t think they are bold enough to cannibalize their laptops.
Imagine being able to hook up a small slab to a keyboard or mouse Bluetooth then connect to a monitor, tablet or hotel tv, like the Samsung Dex can do. And run full laptop/desktop applications. One can dream
That hinge mechanism looks like some pretty wild engineering to me.
This is pretty cool as a next-gen mini replacement.
The one downside of my iPhone 13 mini is the rare case where I do need more screen.
I couldn't spend $2000 on a phone, but I don't mind the direction.
3Lakhs in India (or 3.2K USD). I use apple products across including apple tv, but this is not - all the more i have started evaluating whether to even buy any more
The hardware is probably stellar and it must be an incredible reading device, but it's 2026 and I refuse to buy a device with a proprietary locked down software ecosystem.
Well "kid cue" is pretty uncomfortable for some reason
will buy it for the kid cue feature alone; what a neat idea. i mainly use my iphone for reading books and taking pictures of my kids so the format will be perfect for me.
It looks beautiful, but it’s definitely not something I’d buy in its first generation. I'd really want to wait and see how it fares after a year of real life usage.
So I’m starting to think this is why the Microsoft Surface Neo never got released - so hyped up and then lost into thin air- circa 2019. To me it looks like it was sold to Apple to refine the design. I’m not sure I’ve seen it yet, but I’m sure you will be able to use one screen as a keyboard in a type of laptop mode - a big feature of the Neo back in the day ( I so wanted one back then, not sure how I feel now)
I really like it, but the price is prohibitively expensive.
Even if I trade in my near perfect 17 pro max, it will still be prohibitively expensive.
Wow coming apple pencil support! That will be pretty awesome.
Finally, the foldable iPhone is out
It’s too expensive for me to even dare to have, but I do want to use it
But if there’s no particular improvement in the user experience, I would prefer the base model of the iPhone 18 coming out next year above all
What I’m most looking forward to on a foldable iPhone is viewing photos
I really love that sharp, fresh feel when viewing photos on the iPad, and I’m excited because I think I’ll be able to experience a similar feeling on this foldable iPhone as well.
SPOILER WARNING: There is huge spoiler for Silo in this ad if anyone is watching the show. Don't view if you don't want to learn the ending to Season 1.
To be honest a flip smartphone with three screens so one screen is always out is a bad design decision. The best thing on a flip smartphone is that it’s protect the screen cause they are inside. On this model I need a protection case, too.
On the other side I have to decide to want a big screen or a very good camera - ths sucks, too. I want one device which is high end and don’t want to make compromises at this price tag.
"Because it’s an iPhone, it holds its value longer than other smartphones."
Never expected this to be called out explicitly in marketing material
$2000!
I really don't get why people spend so much on flagship phones! I tend to aim for $200 Motos for me and my family, and it feels like it's a 90%+ solution at a tenth of the price. I can still browse the web, text with people, make calls, listen to music, and take pictures. They still last for years, and if they get dropped and the screen cracks, it just means its time to upgrade. What am I missing here?
Its about time that Apple invented the foldable phone. They dont usually wait this long after something gets popular on Android to invent it for iPhone.
I'll pass on this. Less moving parts appeals to me. I'm sure the HW and SW engineers at Apple did a great job, but, i like the current form factor.
Apple users: We won't leave apple ecosystem but those android fold phones looks cool, wish apple had something similar.
Apple: There you go.
This is the reason this exist.
I am seriously tempted to get this phone (or the next iteration) when the time comes to upgrade from my iPhone 13. I think the aspect ratio would be perfect for coding on the go which is always a bit painful on a standard phone. Although there's just some inherently uncool about a folding phone, like I'd think twice about getting it out of my pocket at a party
I would almost buy one of these even at such a ridiculous price if I could get it with all the AI features permanently disabled.
$2,000 for a phone? Holy price point, Batman. No thanks.
I assume the people who would buy something like this have enough money not to care, and also would not care about the second part of my comment, because they want New Thing or use their phones enough for it to be useful.
I guess it might be the case that the only way to make the folding screen thing even remotely work is a very, very expensive manufacturing process. But as is often the case, I don't see how it's worth it?
I want my phones smaller and with Touch ID, not enormous and wrinkly.
Curious to see all the new interaction paradigms people come up with now that we have something physical that can sense degrees of freedom.
A dumb one off the top of my head:
When reading a book with both screens open, have the outer display show the cover of the book, and closing and opening the screens together causes a page turn. (Unfortunately also a great way to rapidly wear out the hinge mechanism.)
What is it about Hacker News that draws only criticism and negativity? Is it even possible to build a community that's optimistic?
Lately I leave my MacBook Pro at home and Codex remote for everything. It’s a dream.
But what’s missing is manual in-browser testing, on the go.
This solves that.
Think I'll just wait for the rumored iPhone Air 2. iPhone Air is for sure the best phone I've ever owned, the battery life doesn't bother me but the camera isn't ideal at all. Duo looks cool but I'm not sure I need a device that will encourage me to "play" on my phone more than I already shouldn't.
I would legitimately purchase a 'smart' phone that's just basically a 15-year old flip phone with maps and a modern battery + software stack. Awaiting the inevitable analog trend to kick back up so there are solid options here.
Competitors may have copied most of the form factor, but as usual, it’s Apple’s Special sauce that makes this thing amazing. In this case it’s how well integrated all of the screens are into the OS and its default apps and actions. SO slick and smooth. Great camera tricks, and the Pencil is a welcome addition, too.
That looks... horrible... I like the "calendar" mode, that's quite fun, but it looks way too wide when it's folded up, and a weird aspect ratio when it's open. Also they show putting the phone down on concrete half-open to take pictures, but that will scratch the outer screen, surely?
The rounded corners look ridiculous on this phone. They also cut off a non-trivial part of the displayed content now.
The video they have showing off taking photos has one scene where they open the phone like a laptop to hold the phone to take a photo. That means the front screen was face down on the concrete. Has the durability of the displays gone way up or is this just a scenario no one would ever do?
A foldable iPad that can make phone calls?
Virtually no crease. Foldables are undoubtedly the future of phones; the price is the only real dealbreaker.
As someone approaching mid 40s..
Is Apple screen enlargement over the years just matching the aging eyes of their core demographics? Close focal vision degrades, hold phone further, bigger phone useful.
Kind of like the stat how burning man is getting older every year cuz its mostly the same GenX cohort going since forever...
I would be excited if they shrunk a full laptop into a smaller format for working, but I can’t be excited about another device to steal my attention. Give me a device that’s the size of a mini tablet that expands into a laptop, not this abomination that just wants my eyeballs on advertising.
The lack of faceid is very surprising - it’s by and large one of my favorite features esp in winter.
iPhone Duo is more like iPad Pocket. Touch ID + Apple Pencil Support coming later this year. It looks physically uncomfortable to hold.
I was really hoping they were going to slap an Apple Watch screen on the back of an iPhone Air and fold that in half.
I'll be waiting for an iPhone Duo Mini, I guess.
I have not much to say about the device, probably great. But the image selection for showcasing the camera improvements seems odd. As a non US person, i have the impression it tries to tailor its branding the most cliche type of peer groups. The result seems quite ridiculous
My hope is that Apple getting in on this design will influence eBook makers to jump on the bandwagon.
I'd say the best practice is based on PWA. Using the tech, app can be customized easily to adapt to smart devices of different form factors using the same technologies.
I cannot believe that the central crease could disappear altogether!
Suspiciously could not see reviews of it yet - usually bloggers like mkbhd get their hands on early, and they release the reviews moment the embargo is off, usually when live event is over. This time nothing.
I'm curious how large the market for this will be. I am a big guy and the Pro Max models are already huge in my pocket. How many people are really going to want a phone that is this big and bulky in their pockets? Will we see a rise in cargo pants?
A terminal app would be cool where the bottom half is a decent keyboard with arrow/pg keys
I'm a bit biased here, but I feel like the more form factors we introduce, the worse apps are going to get as developers now have to account for it (and they won't, eg YouTube on ipad). Do people actually like foldable phones enough?
I guess it's not cool but if i had a fold phone I'd much prefer it be like the nintendo DS with 2 separate screens (taking up the whole space though). If they can make it foldable they should be able to have 2 screens without a bezel
I you can fit an iPad Mini in your pocket, you don't need a foldable display.
One thing I always wondered about Apple specifically is how do they actually coordinate so many layers of integration -- materials, hardware of various kinds, manufacturing, software. How is that done on like day-to-day basis?
I'm not sure whether this counts substantive enough, but WOW that thing looks absolutely comical, lol
Naturally, I can already see people deeming it to be the most beautiful thing ever though.
Truly, I'll never understand Apple, nor their design language.
Still on a 13 mini for the same reason. The closed Duo is closer to a regular Pro than to a mini, so it doesn't actually replace the small phone — it replaces the "I also carry an iPad mini" phone.
Apple killed the one size I wanted and then shipped a $2,000 fold. I get why the fold exists. I just wish the mini line hadn't had to die for it.
I don't see the appeal of this or the Phone 18 for the matter. I have an (old) iPhone 15 Pro that just works so the upgrade just doesnt seem worth it.
Also I think it would be quite bulky to carry the Duo in a pocket all day long.
Folded phones are the essence of “just because you can doesn’t mean you should”
I was surprised Apple talked about note taking like Granola for Apple watch but didn't integrate that or talk about for iPhone Duo.
btw. we power Granola, I work at AssemblyAI
Never thought I'd say this but welcome to 3 years ago Apple hardware
After watching some reviews of the Duo, I'm convinced that Steve Jobs would have never let the inner panel be matte while the outer panel was glossy. It's too inconsistent and inelegant.
There is a reason that foldable is not taking off. The final test is this.
It's very expensive.
I think Apple is using the same method airlines use when selling seats, just in reverse. Airlines start selling seats cheaper at the beginning, and as there are fewer and fewer seats, the price increases. Apple, on the other hand, is selling at a premium price for a new product category, and I believe it is, so they can get away with it for some time, and they will lower the price as they sell more. This has nothing to do with economies of scale. They already own the premium portion of the mobile phone market.
Something less available is worth more. Those who own it now can enjoy people's attention and their curious inquiries, which are worth more than money can buy for some people.
Did anybody else notice the choppiness when the guy was texting on duo?
Imagine buying a 3000 phone but typing on a screen like it’s 2015.
So much for Apple doing it better than competition despite being years late to the party.
I was skeptical until they whipped out the pencil support. Then the price… not that bad for Apple device. Replacing both my iPhone and my iPad mini would be nice
Whats the use case? Is this a phone or a size-reduced ipad? This looks hard to keep in you pocket, and even worse to operate with one hand.
Im having a hard time to understand what and who this is for.
I have never understood the appeal of foldables, but I guess with Apple launching them now, they're probably going to see significantly improved software support within the next few years
Anyone noticed the headline has two "Hello"s for a phone that folds in two? John Ternus' first tweet was just "hello" and he opened the event the same way.
This has to be on purpose.
IFF I can replace some of what I almost never use my iPad for with this, it _might_ be worth that price tag.
I'm on the fence! I do like a bigger but not too big screen for movies on planes etc.
For those asking who wants this, Marques Brownlee pointed out in his quick review that this is mostly targeted at China's market, which apparently loves foldable phones.
While 4x3 is great (for 1998) and I do run server windows in 1280x1024, all the widescreen media is gonna look terribad.
Are we going back to 'modified to fit your screen' days?
$2000? Let me reach into my wallet and pull out the bird flip.
A $3,500 AUD phone. That's where we're at these days.
This is insane.
The weight is interesting: 8.96 ounces (254 grams).
Not much more than the 18 pro max - 8.78 ounces (249 grams). The Duo sure looks chonky, but that's not the end of the world.
Whats the point of big screen when we can't even install the app we want. Sideloading works for 7 days and there is artificial limitation of 7-8 App Ids which sucks.
How do you put a case on a foldable phone? Or do you not put one on, rely on the ceramic to protect the screen, and pay for Apple Care for cheap replacement screens?
This is really nice for people who read books and want to ditch carrying around a mini tablet or e-reader, I just wish it had the camera array of the iPhone Pros.
Watching my iOS colleagues tear their hair out with SwiftUI's lack of proper support of foldables for the next... Two years about will be highly entertaining.
No SIM slot. So I have to carry a mobile hotspot if I want to browse the internet outside my home.
It’s like Apple forgets there is a world outside the US where eSIM is not a thing.
I used to be one of those people that would countdown the hours to Apple's launch events and tune in for the live stream. I was never someone who updated my iPhone every year, but I _did_ update my iPhone every two years.
Now, I can't even remember what version iPhone I have. I just remember that I bought it after my last one stopped working (after maybe 5 or 6 years of having it). I won't lie: part of the reason is that I'm just getting older and care less about these things.
But a bigger part is that new tech just isn't fun anymore...
I _hate_ using my current iPhone for surfing the web... because I can't run the full suite of ad-blocking software that I run on my computer (Firefox + uBlock, sponsor block; Little Snitch with tons of block lists). I hate that all that ad-blocking software is necessary... but that's a totally different rant.
I _hate_ that I'm being asked to spend $2000 on a device that will, by default, surveil me 24x7. I can spend HOURS trying to disable every feature designed to track me... and still not be certain that somewhere in the TOS that I've still given permission for them to vacuum up SOME piece of information about me.
And I _hate_ that Apple is now an ad company.
And yes, I acknowledge that with respect to privacy, Apple is STILL the less bad choice (compared to Android).
And yes, I acknowledge that there are other options. In fact, when this iPhone dies, I plan on getting a Pixel and putting GrapheneOS on it.
I guess what I'm saying is... I hope that there are more people like me out there... who are sick of paying thousands of dollars for devices that, instead of serving me, serve those who want to collect my information so they can sell me stuff.
edit: "because I can't" instead of "because can't"
Feels like a tag-along solution looking for a problem.
Been using a galaxy fold for years now. This is the future.
The issue with this form factor is that the on-screen keyboard will take up half the screen on landscape with the phone open.
Typing in portrait should be very nice, however.
The phone shows a date of April 1 in several screenshots. I would guess that is to pretend that the images were for an april fools joke in case they leaked?
Can I pay $1,000 and just take one of the smaller halves?
Oh thanks but I need less screen in my life, not more.
It looks very useful with all the software integrations. Now the price tag however... Without financing it would be hard for majority of buyers to justify.
We need the same that runs Linux. I want to connect a Bluetooth keyboard, open my favourite Kitty terminal and ssh to my work server anywhere I go.
What is a common use case for these kind of phones?
Has anyone lived with a foldable phone for a while? I just can't believe that the actuated element isnt going to end up a bundle of dead pixels.
Total e-waste product.
Everyone knows how badly these things break with moderate use. You’re basically buying with the expectation you’ll have to replace it.
Boring company, lost vision.
I wonder if they will ever see the wobble as a problem or if it is something people like about the iPhone somehow.
My iPhone 15 pro survives another generation.
It looks very wide in the unfolded configuration.
TouchID only is an interesting choice, very interested in the 2nd iteration after we see the crease and hinge wear after a few thousand actuations.
Are the on screen controls fixed to the right ?
The curved right side makes me think so, but it sound like a pain for people using their phone left hand dominantly.
In practice, it'll just be for TikTok (or other shorts) permanently on one side, right?
I guess people spend more money than even this on other addictions
I actually really like this and I'm not sure why. I've been a folding phone skeptic for years but I really am intrigued.
Personally I love this concept. I’d be able to stop carrying my laptop around and just monitor/respond to things via SSH from my phone.
Nice form factor.
I have a Samsung Fold 4. The front screen is too narrow and the folding screen doesn't open all the way anymore.
Not what I expected from a 1400€ phone.
Phone trends seem to go from big to small, and now back to “bigger is better” again. Such a cyclical pattern, but it does make sense.
I don't see the appeal of foldables personally but the way the screen animates during folding/unfolding is a very clever touch
Buying this immediately and getting rid of my laptop, going full AI native to do all my work. Never sitting in front of a laptop again.
So excited to see if the "apple adoption delay" holds true here. Like more durability and actual long term software support.
I'm looking forward to doing code review on the go on a phone like this! Once a GrapheneOS-compatible brand copies it, that is.
Boooring. Apple stopped innovating. They just copy and integrate new things into their phones. Steve Jobs is turning in his grave.
I just wanna know, what does it do when I dock? Are we talking iPad mini level kvm docking or iPad m-series?
What I am most interested in is what the fold line looks like and I guess we won’t know until we start getting YouTube reviews.
I don't think the price is that crazy considering how often you use your phone
What other item do you own that you spend so many hours using
2,000$. No thanks. Not convinced there is a big market for this device although not upset Apple trying new things.
Something, something.. rolling in his grave..
These threads are often amusing with people obliviously asking: why doesn't Apple make exactly what I want? And then stating with certainty how well their custom requirements would sell.
I'll probably wait and see how this phone does over the next few years. If it is still highly regarded by version 3 then I could imagine making the switch to a folding phone. For now I will remain conservative since my phone is such a critical piece of tech.
I am surprised that foldable phones are lasting so long I thought theyd just be a fad
Can’t wait until my colleague who DMed me mid presentation to get one and break it like he did with his two Samsung ones.
Why not make it have equal corners. This forced rounded edges is insane. The lack of symmetry is absolutely bad design
I saw it reported that it has a crease. personally I liked the surface duo better with it's 2 seperate screens.
Looking forward to reviews after a few months of use. So far all the foldables I've seen get destroyed quite fast.
- where do i get a 5 inch iphone?
- no seriously i dont want a 6 inch / 6.5 inch screen, any recommendations?
- ok how about a 5 inch anyphone?
Love the FaceTime camera behind the display
Oh wow.
That looks extremely boring and unexciting. It doesn’t look like it’s Apple, it looks like Xiaoco Fold Z Duo 16.
my beloved surface duo has returned <3
I wonder if the side bar controls can be moved to the left side. I always hold my phone using my left hand.
PSA: Spoiler alert for the show Silo in some of the demo shots.
Product demos spoiling TV shows… What a time to be alive.
I see apple keeps copying Microsoft.
Can't they come up with any original ideas of their own?
$2000?! I know this is mostly sticker shock, but I wasn't expecting this price.
Looks like a cool device though.
for a first foldable iteration - apple has hit it out the park compared to other foldables on the market.
when the google & Samsung ones first came out they were plagued with problems.
but I think apple should've also had a foldable in the form of a razr ultra since they already have an iPhone air.
let's see, next year i'll be due for a new iPad mini and iPhone pro max. $1300 for one, $600 for the other (or $750 if I want cellular, which I actually do), and suddenly this doesn't look out of reach... if only I could use a stylus with it!
If there was an iPhone like a pen in form factor (like nokia 7280) I would buy it in a heartbeat.
I feel like the aspect ratio is a lot better than existing phones. It's basically a tablet.
So where's the add-on that adds a thumbstick and some buttons so I can play DS games on it?
You know Steve Jobs would have said it's 2x too thick, 2x too big and way too asymmetrical
What is still missing is non foldable passport format. It is just great fit one hand operation
I’d like a comeback of the live events at some point. Especially now that there is a new CEO.
Huh, I kinda like the form factor of the folded Duo...don't even need to unfold it...
Huh, I kinda like the form factor of the folded Duo...don't even need to unfold it...
“From 1999$”. We truly have gone insane. For a phone most people keep 5 years tops.
What happened to faceid and island? Is this actually just a straight up Huawei clone.
maybe this will finally solve the problem of every phone I use causing my old man eyes extreme eye strain. I hope they solved the issues with other foldable phones though. At these prices a single issue wouldn't be fun.
It looks neat but I’m confused by the layout. It has a smaller screen on the “outside” and then a big foldable double screen on the “inside.” Why? Why not wrap around the outside? You’d get to use all of the screen real estate at once, and the fold would be around a larger radius.
I’m sure there’s a good reason but what is it?
Not sure if this new reimagining of the Apple Vision Pro is going to make it a hit.
The completely non-optional case situation for this is going to be a nightmare
big milestone. the iPhone design engineering group might be one of the most hardcore and intense engineering orgs in modern technology.
software people have no idea how incredibly cushy they (still) have it.
Sandy ant video intro is good. Love the whimsical fun music, whatever it is.
Absolutely none of the announcements today, make me want to go out and get something. I am giving the Duo a year or two, to work out the bugs, and get more capability. The extra screen space isn't really interesting to me.
The only ones I might consider, are the new base AirPods. I have never really warmed to the Pros (I have two pairs, but like the regular ones better).
I am looking forward to iOS27. I'm interested in seeing how the simulator presents the Duo.
As my wife would say, “just because you can, doesn’t mean you should”.
One could get an iPhone 18 and an iPad Air for the same cost as this.
A stand-alone e-ink e-book reader in this form factor would be amazing.
They never mentioned wireless charging so I assume there's none?
Was there a reference to using AI to decide where to place the hinges?
Steve Jobs would roll in his grave due to lack of symmetry in this.
It makes the worst part of the iphone: text entry, even worse. I love the idea of a more capable PDA, but typing is more important than ever and it must be improved. Keyboards need to be a focus. Use eye tracking, use finger tracking, add physical buttons, just try something. Also, please fix the swiped keyboard software. It's unbearable. Admit it, fix it, quickly please.
I want it, but for $2,000, I want to be able to do so much more.
The top right selfie camera is a "courageous" choice.
I'm interested to see what cases for this will look like.
I am left-handed (as is 1 in 10?), new UI really makes it unusable: dock and buttons are at the right side instead of being at the bottom.
And given the selfie camera position, I really doubt there is an accessibility setting to mirror the UI.
I can't wait to see how bad the hinge does with ifixit.
I think I'm just getting old because I no longer see the appeal nor do I understand the hype of new phones. It bends? Wow a useless gimmick for 3000$, just what I need.
I'm sure someone will love it, but it won't be me.
I feel like they should have started with a folding iPad.
This looks like an IPAD in your hands. looks great <3
It looks very wide in the unfolded configuration.
Honestly don't see the appeal of foldable phones. I don't use my phone a lot, but the form factor even as a small tablet is not something useful for my phone use-cases.
When I'm at home, I can just use my iPad. When I'm on the road, I don't need to be watching content on a slightly larger screen.
I get that I'm not the target audience, but it's still confusing to me why people like foldable phones.
First iPhone I've actually wanted in a long time.
This is neat but feels like an uninspired shot in the dark. Apple’s been turning from industry leading to people pleasing in recent years. Not that its a bad thing entirely, but something is lost.
interesting design, would like a phone that opens up with a touch-typeable keyboard / nub mouse (to be like a pocket laptop / umpc)
bow howdy imma get one for me and the wife. I'm sold.
gonna be expensive but this is a first gen product I could see a ton of use cases for me with.
It took them only 7 years to catch up to Samsung!
10 years from now people will claim Apple invented folding smartphones or made them mainstream, just like they claim the same thing now about smartwatches.
Can't wait for the JerryRigEverything video
We keep putting more powerful chips into phones, and giving them bigger screens, but we never turn them into useful computers. Why is this?
These scroll down websites are so bad on desktop.
I like the idea, but I really want iPhone Nano.
Is it thicker than iPhone pro when folded?
I want it more thinner!!
Marques Brownlee's take on the iPhone Duo, from https://www.youtube.com/watch?v=Od6M0AXpcxQ&t=531s
But! just in my... scattered couple hours of using the iPhone Duo today, the iPhone... has a bunch... of...these tiny, frankly unnecessary, but also very awesome... quality-of-life things... that make it feel...like a more fun phone to use.
I forget the specs and numbers and like raw horsepower and megapixels and stuff, but just, just the... fit and finish and the little animations and stuff like that.
And the... feel of it. I feel like the iPhone kind of mogs the Samsung.
Like, it really all starts with that animation... switching between the inner and outer display. It's... really clean and it's fast.
[edit] Downsides of the iPhone Duo start at
https://www.youtube.com/watch?v=Od6M0AXpcxQ&t=720s[edit2] Who wants foldables? China bought more foldables than the rest of the world combined.
I'm so happy I stopped caring about new phones about five years ago, since then I've spent about $200 on phones – for a used pixel 8 that I installed GrapheneOS on.
Consumerism is mad.
Price is just pure insanity.
50% more than the Z Fold 8, and still several hundred dollars more than the Z Fold 8 Ultra.
Who is this actually for? It's not for the average consumer that's for sure.
Anyone understand how cases will work for this?
I honestly don't believe the foldable tech is there. Most I've seen from Samsung, Motorola, etc. are so, so very fragile they don't last the year. I've been burnt and everyone I know has too, I wouldn't have a foldable ever again. I hope Apple figures out some magic hardware but I'm doubtful.
Why is there no iPhone 18 (basic) this year?
Do you think this would work well for coding?
Surprised it was not named iPhone 18 Duo.
I thought this was a joke at first. I do not understand the demand for such a device at all.
It's not pretty, it doesn't look very functional. The selling point is "a bigger screen", but never once in my life have I looked at my phone and thought "Make it bigger."
how do i put the inevitable military-grade case on it so when I bounces it off the ground it wont smash?
f*ck you if you’re left-handed like me
$2000 and they can’t give you the full display? What stupid design document from 1985 says people want the corners of their screen cut off?
$2000 for a phone?
In this economy?
Feel like a $2000 computer in the 1980s made a lot more sense, even if damn expensive back then. Certainly would have lasted longer!
Only duo thousand dollars
Great branding by the new CEO
Oh gosh, Phone costs $2K to $3K now!
Looks very similar to Samsung z fold
John Ternus as CEO seems to be good.
App developers gonna have extra work
$1999 dollaroos? Yeah, no thanks.
Honestly not even touching on what the thing actually costs on its own, I don’t like the idea of signaling to people so clearly that I had 2k +tax to spend on a cell phone
I’m not always in the best areas so this def comes up for me personally
Outside of that I think I’d give this a shot
How will a case work on this thing?
I love the opening and closing UX
can i just have half this phone?
I really like the iPhone 4s.
Steve Jobs is rolling in his grave at this atrocious design. Apple is lost without his vision.
The hard corners when its folded is a huge design breaker. The whole thing is THICK when folded. Jobs only added the bezel because it competed with the cases wrapped on phones. I don't see how any case will work on this behemoth.
I've seen what happens to the fold crease after a year, its a bit noticeable. It will degrade the prestigious quality of the brand.
Lastly, this copies all other fold phones. I'm surprised is all.
Steve Jobs would have hated it
One thing I really find disingenuous from reviewers is when they say there is no crease when there is, and they try to move it out of frame so quickly.
Disappointed this isn't a new Macbook Duo. i want to plug my phone in to a dock and have real Mac OS. Like the Duo line of laptops they used to have...
Honestly I just want a folding phone so that I can review split code diffs on the go. Paired with agentic coding I feel close to being able to develop software almost entirely without a laptop now.
Ladies and gentlemen, unfold your planned obsolescence! Be right at the crease of the progress!
I just want a smaller phone
Why do these things exist?
I mean I do understand the appeal of the idea of folding smartphones, but I did not hear about any miracle material breakthroughs lately.
So.. how can this exist? Why does it say that it is durable, when it has to be made out of materials that cannot be durable or else they wouldn't fold.
Did something change there and I'm just using stale data for that assessment, or is "durability" just not as valuable to the target audience?
only 5 years or so late? How is this different then Samsungs foldable?
I remember clearly Apple fans making fun of Samsung when they did their foldable phone.
I am really quite disappointed this was not taken as an opportunity to make the default form factor smaller. Instead it seems like the folded mode is larger than a pro max, which is insane. I guess I'll just continue with the normal phones.
It seems they are segmenting the market on creator vs consumer between the pro and the duo, and betting the consumers want this form factor.
A bigger screen is nice and all, but it doesn't solve the input problem. Touch inputs are just terrible compared to a keyboard with a pointing device that isn't a finger or stylus. I always thought I had a problem with the size of the screen until I tried a foldable, and that taught me that I simply hate touch inputs on any screen size.
$1999 is ridiculous.
Edit: Wow, I didn’t know Samsung foldable was priced similarly. It’s a lot of money to pay for something inherently fragile.
As early foldable adopter I'm excited for Apple camp to finally join the superior pocket computer format! That being said rounded corners are bad and anyone who's part of this decision should be ashamed. Also corner camera placement? Just all around question marks for the design team, very uncharacteristic.
I was thinking it would be priced cheaper than an 18 pro and an ipad mini
iphone 13 mini was the best phone ever made.
This defeats the purpose. Even when folded it is too large! Fail.
You're going to look very silly taking a call on that.
This would have been quite impressive just 5 years ago.
I took a one look at this and my worst reaction was: ”No. Just. No.” I really need to start looking into Graphene OS or something similar for my new phone, when the time comes. Apple used to have great products, but these days…
Hey Siri, what is "jumping the shark"?
I would like to buy just the back half please. I’m not even joking. I couldn’t find the exact dimensions but at 5.4” diagonal, that would make it even easier to use one handed than the mini
Seems like a big engineering feat by Apple, but for real, who asked for this?
Edit: Is there that many demand for a foldable iPhone that justifies Apple making such engineering investment?
I'm really happy about this new form factor. Things were becoming too conformist where everyone needed to adopt the lowest common denominator in order to fit in. It seemed like anything different was met with significantly more skepticism than curiosity. I embrace informed skepticism but most of it is ignorant. I think people will still be skeptical about the foldable iPhone but mainly out of ignorance of this form factor.
This phone will suck for the concern trolls who are best described as deeply conservative but will try their best pointing out concerns while masquerading as whatever will convince people.
Annoying that they gave this thing touch id but not the non-folding version.
Restoring Touch ID is one of the things that might make me upgrade my existing iPhone before its time.
>"breakthrough foldable design" - and what exact part of it is "breakthrough"? Do they have "invisible fold"?
unleashes unparallel, unrivaled, totally new, amazing, exciting new ways of interacting with the MOST POW3RFUL!!!!!
then all the photos either what's on the inside it's repeated whats on the outside,
or... and hold your breath... you can show on one side the calendar and on the other side the clock... now you can breath...
Meh, another 2 or 3$k gadget that does the same as the previous one?
This is the kind of product the make all out lives better. I mean the pure entertainment value it will bring being able to watch eager Apple fan bois new iPhone Duo screen crack, or the hinges start grinding, or ...
A $2000 phone. Read the room, Apple. Fuck off.
Looks cool, but as a web developer all I can think about is another screen layout I have to support.
Reminder that bigger screen = more screentime. Which is why we will not see an iPhone SE again.
I'm disappointed that it doesn't let you take stereo photos/videos.
> Because it’s an iPhone, it holds its value longer than other smartphones. And switching from Android is easy.
I'm neither an Apple fanboy nor a marketing professional, so this might be more normal than it appears to me, but this section of text seems really strange.
1. Doesn't Apple have a standing rule to not use articles (a, an, the) in front of product names?
2. How in the world can resale value take a top spot in marketing copy, 1) for Apple, and 2) for a product that isn't even on the market yet?
3. What does switching from Android have to do with a foldable design (or value retention, for that matter)?
I feel bad for iOS developers... Good luck supporting yet another format for your apps
This looks absolutely horrendous especially horrendous to hold, yeah, no thanks.
$2,000 for a fucking phone. We really have collectively lost the plot.
"reinforced antenna lines"
Shots fired at google lol
Apple is simply repeating Samsung, Google and the other companies with their Duo model. Nothing revolutional, nothing "one more thing amazing". Another heavy and clunky foldable phone. I bet that folding durability will disappoint the users after all.
"Short everything this guy has ever touched ..."
Am I the only one not interested in a folding phone?
“The largest iPhone display ever”
Gosh I hate that idiotic marketing.
cool. now can we please get a 32 inch iMac next?
Just bring back the iPhone mini, please.
2300Euros in Germany. That’s a hard pass.
Lmao why is this worthy of HN top...
What a complete piece of shit
It looks meh. Seems like Apple is following, no longer leading. Samsung feels more polished.
shit, I'd take this form factor but with a physical keyboard.
perfect for Termius... keyboard on one, tmux on another
I guess Apple is done. It had its time. Great company.
Steve Jobs is folding in his grave.
What has HN come to? this comment section looks like linkedin for CS people.
So the iPhone has finally fallen from grace. Apple’s copying the Chinese smartphone playbook now.
Interesting, but of no use as I can't replace its OS.
So brave of Apple to make the world's first foldable phone
I suspect I would get greater value by simply duct-taping two iPhones together into a fold.
Go Apple, bring up the rear!
Can they even do anything new?
Looks like an Android. Couldn't frame it like the iconic notch / dynamic island. Not immediately recognizable. Arrived too late.
why is Apple releasing new products when Siri is falling so short compared to the industry. Make Siri amazing would improve every apple product immensely.
I’ll not buy a new iPhone until they release a new mini. No, this duo is not worth it.
This will be another flop just like the iPhone Air. $2000 is f**ing crazy. A MacBook Pro is the same price haha. The storage is also shit 256gb??
Worse in most ways than every other iPhone, more expensive, gets permanently (sometimes deathly) damaged by fingernails, keys, sand, plastic and literally anything that's harder than about a fingernail. All the supposedly unique usecases can be resolved by a $1 kickstand, a $50 speaker, or a $500 iPad plus a non-foldable phone. You can get a whole MacBook too. So, no thanks.
Ugh; folding screens are so failure prone these things just exacerbate e-waste problems
Would rather ditch my phone size thing and be able to pair a cellular Watch to iPad Mini size thing that also has "50% more screen" than iPhone Max
Gen AI could take telemetry like GPS from Watch and recreate most adventures without need of all the pictures; I don't care if every little thing like a day hike is captured "for real"
Would still hire a photographer for actual meaningful moments like weddings and graduations