The US economy is desperate for growth. Where is growth? Moats (ie "we can keep cranking up the price") Don't want to pay the moat owner? Avoid the moat in any way you can.
Xfinity's CFO spoke to this on their earnings call the other day.
Comcast Slides After CFO Warns of Broadband User Losses - https://www.bloomberg.com/news/articles/2026-09-09/comcast-s... | https://archive.today/ARXpN - September 9th, 2026
> Armstrong said he sees rivals offering rates for broadband access in the range of $30 to $40 a month for speeds of 1GB a second, prices that he said makes it hard to show a return on investment. “That, to us, is not a rational price point,” Armstrong said at a Goldman Sachs Group Inc. conference.
(its a totally rational price point if you don't need a return on investment, and it will continue to get harder to obtain returns on investment that beat rising bond yields)