The numbers in question are quite wild[0]

> The NOAA assessment estimated the Pacific sardine biomass will be at 27,547 metric tons by the summer – significantly less than the 150,000 metric tons needed to reopen the fishery to commercial fishing. Any fishery at less than 50,000 metric tons is considered to be overfished. The assessment estimates the sardine biomass was around 1.8 million metric tons in 2006.

Haha, damn. Fishermen must have visibly noticed such a decline. 1,800,000 metric tons to 27,000 metric tons. Two orders of magnitude. Wow.

0: https://www.seafoodsource.com/news/environment-sustainabilit...

Someone should use those same social networks to write en masse to those social influencers, the same message to them all:

> Look what you've done, dumbass

The oceans are depleted. And some countries with shadow fleets are to blame more than the others. But somehow it’s not even a small priority for most countries. Whales are dying because they are malnourished and that is an indicator that there’s barely anything left. The idea that international waters are available for anyone and everyone to exploit is just wild.

What a sad world we live in :( Social medias have such a significant impact all over the planet, from overcrowded tourist spots dedicated to taking instagram pictures, to canned sardines diets. Why do people fall for this kind of thing ? I still can't understand it. Is it all just an ego war ? That worries me

Recent episode of the Odd Lots podcast, "How a Sardine Gets From the Ocean to a Can":

> Just a decade ago, tinned fish was hardly a premium product. Most Americans likely associated cans of tuna with thrift. But that has changed a lot in recent years. The category took off during Covid and now shoppers are shelling out for high end brands like Fishwife. Today's guest Becca Millstein started the company in 2020, positioning it as a distinct, artisanal product, more akin to one might find in European grocery stores. In addition to the sheer challenges of scaling, the nature of the business itself has changed, influenced by climate change and geopolitics (shortages have led Morocco to suspend frozen sardine exports for instance). We discuss the tinned fish supply chain and how a new brand positions itself in today's media market.

* https://podcasts.apple.com/us/podcast/how-a-sardine-gets-fro...

* https://www.youtube.com/watch?v=OqP18fQi_CM

* https://omny.fm/shows/odd-lots/how-a-sardine-gets-from-the-o...

Tinned sardines are convenient for toast, but if you want to cook with them it's crazy how much more you get your money from the fish counter.

Where can't you find them?

All of my local supermarkets in the US have a million cans of sardines from a dozen different brands each, ranging from like $1.50/can for e.g. Goya in soybean oil[0] to like $7/can for very fancy ones, with the average around $4.50/can for ones in olive oil. They're not gone, just more expensive than last year for nice ones.

[0] - sardines come packed in your choice of water, soybean oil, olive oil, extra virgin olive oil, tomato sauce, or louisiana-style hot sauce with additional selection choices of containing herbs or hot peppers or olives, and olive oil ones always cost more than water or soybean oil ones for obvious reasons

Destroying ecosystems beyond a tipping point. And the politicians just care about being re-elected. Focusing on short term gain.

” The decision taken by the Council of Ministers earlier this week on the 2024 fishing quotas in the Baltic Sea is in many ways unique. It shows a remarkable historical short-sightedness, ignorance of the fish and fishing in the inland sea, inability to understand the scientific advice of the International Council for the Exploration of the Sea (ICES) and - perhaps most of all: the ministers are bending the laws that regulate fishing, ecosystems and the marine environment to the limit.”

https://balticwaters.org/en/baltic-sea-brief-60-the-final-he...

"Every mammal on this planet instinctively develops a natural equilibrium with the surrounding environment but you humans do not. You move to an area and you multiply and multiply until every natural resource is consumed and the only way you can survive is to spread to another area."

Sadly Agent Smith was not wrong there.

Darn, originally from northern Europe, I have always enjoyed sardines. I was wondering why they are suddenly harder to get.

I can't believe a weight-loss fad is going to take "my" sardines from the shelves.

Also, why only sardines? Any fatty fish will serve the same purpose. I guess a fad is a fad.

Canned sardines have been a staple of my diet since I was in the womb. I can’t wait for this trend to die off, it has been so difficult to find them lately. I mean I understand all of the reasons for it, and I can at least appreciate that sardines are the most sustainable form of fishery we have, but goddamn it is super frustrating.

We have apparently reached the stage of the attention economy where even sardines can experience a demand shock because someone branded eating only one food for three days as a "diet"

I know this is about sardines, I like canned tuna, oysters and other things. Curious where social media is on the other canned items.

I got two dozen of canned sardines at home, selling for 100$ each.

This is only going to get worse with AI and not just for food recommendations. Think "where do I go for a vacation" and then the recommendation is pretty much the same for everyone, and you end up in overcrowded places because everyone else got the same advice.

I can find them just fine in Greece. Imported from Portugal or Morocco, plus some local brands.

My grandfather lived in a time when commercial hunting went from viable to being outlawed --- I was worried that my children might live in a time when commercial fishing ceases to be tenable, but now that seems a near certainty.

Consider that we now have more tons of ships in the sea than there are bony fish:

https://what-if.xkcd.com/33/

Just came from a 2 week vacation in Portugal, they even had their own fancy (and very colorful) shops where they only sold canned sardines. Never seen such a range of products.

If we're going to continue to eat sea food, isn't plankton some of the best to eat? It's basically as low on the trophic chain as you can go, unless people start developing a taste for krill I guess.

So I've been thinking about this. It's more general than social media and sardines.

There are now areas of the world with overtourism. Santorini, arguably Venice, Machu Pichu and maybe even Barcelona have more tourists than they can support. It's becoming a huge problem. Why is this the case? It's in part because people have disposable income to visit these places but I think there's a larger issue of why people want to visit these places. I think there's a FOMO element and the idea is pushed by social media in particular and media in general.

As another example, I blame at least in part the crazy NYC rent situation on Sex and the City, particularly on rents in the West Village. If you've lived in NYC you know there's so many SATC girlies living out their NYC dreams and not all of them have trust funds. You see this reflected in rents too. One side of 14th Street is Chelsea. The other side is the West Village. Rents on the Chelsea side are significantly lower than the other side because people want to be able to say they live in the West Village.

On a smaller scale you see this where people seem to view themselves as the main character in a movie or TV show and they're living out these scenes in their heads, typically to video and post online. They can be really inconsiderate about it too. Like just today I saw a video that someone in a public beach "dared" go in the water while someone was trying to get a photo of themselves and that other person got in frame. It really is main character syndrome [1].

I think what made a lot of things good in the past was lack of information (and the resultant FOMO). You've seen this in food trends too when Omega-3 became big and fish stocks suffered or when palm oil became big and that's a big problem.

Interestingly, China has a system to try and prevent everyone flocking to one or two cities ("hukou") and it's hard not to see the argument for this.

I have several triggers when I'm doomscrolling. One of the worst is when someone says "I'm trying the viral (restaurant, dish, bakery, bar, whatever)..." I've always hated this because whatever it is is never worth it. But the psychology of people wanting to show off this way is fascinating. It really feels like people's lives are that empty that they just want that external validation.

[1]: https://health.clevelandclinic.org/what-to-know-about-main-c...

Millions of people are doing 3 day sardine and coffee diets for weight loss?

People will believe anything.

What will tinned fish review guy do now?

https://youtube.com/@tinnedfishreviews

Locally in Silicon Valley, Costco and Safeway are both out of stock on sardines.

Kippered herring is in stock, though.