I doubt the average personal user knows what OpenClaw even is though Google is also producing competitive stuff.
Craig mentioned near the end of the keynote that compute intensive things (like image generation) will have rate limits that can be increased bundled with their iCloud + plans. I imagine any request that gets routed to their cloud compute will be subject to limits as well. He positioned it as a value-add to their existing subscription but I suppose that can change.
This is why OpenAI thinks it needs to build its own physical devices. If Apple is only allowing its own AI to operate at the OS level, then that leaves OpenAI with no choice but to build their own.
Meta also realized this and attempted multiple times to build their own hardware but they've given up each time. They started as early as a partnering with HTC in 2011 to make a Facebook phone.
Quite frankly, I'm kind of excited to see what OpenAI can build. I think an AI-first phone could challenge iOS and Android. It's a new paradigm and if OpenAI gets it right, it'll be very hard for Apple and Google to pivot.
I personally think chat + code is the future of apps. For example, I find myself wanting to do many things inside ChatGPT instead of traditional app because I can tell it to do things that are simply impossible on a static app UI. For example, I have some data I want to send to an app but before I do, I want ChatGPT to clean the data in some way first. And then after the data is uploaded, I want ChatGPT to pull some data off the API and make charts that I want to see.
I imagine a world where very intelligent models run at 10k tokens/s, app building is extremely standardized, and it simply builds any app you want inside the OS. IE, if you want a dashboard of your health data, you ask it to build it almost instantly exactly how you want it. I'm already doing something similar today but it's slow and not easy to do for non-engineers.
> If Apple is only allowing its own AI to operate at the OS level
Incidentally, that’s what’s preventing Apple from rolling out their OS-privileged AI in the EU, as the EU mandates equal access for competing AI products. It will be interesting how this plays out.
I don't personally agree with EU's mandates. I think it's ok if Apple only allows their own models to run on iOS at the OS level.
If OpenAI makes their own AI-phone, do they have to let Anthropic and Deepseek run their models on it too?
> do they have to let Anthropic and Deepseek run their models on it too?
provided it gets big enough, yes. the EU's position roughly is "if this hurts an entire market just to benefit you, and lots of people use / rely on it, then you gotta allow it"
Why can't Anthropic or Deepseek take the big risk to develop their own phone? It doesn't seem right that they can simply use EU laws to hop on the ride for free without taking the same risks.
As a consumer it also doesn't seem right that Apple can just use all their private APIs that no other company is allowed to use to tell me what I can and can't use on my phone. If I want Anthropic to have the same level of access that Apple grants itself on _my_ phone, I should be able to do so.