Yes, I agree.
Disclaimer: long-time musical instrument fan boy and designer, developer, with some experience in the industry working with a couple of well-known brands.
Behringer did what was there, sitting, ripe for picking: they made musical instruments standard (through copying) and they made them cheap - vital factors that musicians require in order to have a decent instrument/setup/workstation/etc.
Behringer revealed the huge situation with the musical-instrument business - it is very, very hard to be successful without pushing the expense on the end-user. Synths which might cost ~$180 to build are sold for ~$1800, for a reason: there are a lot of mouths to feed, metaphorically speaking.
And then, there is the brick and mortar factor - which is a massive thing, even still today, and I mean massive inasmuch as anyone paying rent so you can have a place to walk in and demo an instrument, is going to want to get that rent paid, too. And yes, there are still brick and mortar businesses around - barely. Internet has eaten everyone’s margins; but there are still hard core musician markets where an in-store demo is preferred.
So, Behringers machinations have played very well into that formula. Cheaper gear means better distribution; Behringer is bringing life back to some brick and mortar shops. I won’t mention names, but if you’re reading this and understanding it, you probably know where.
And let’s address the ‘cheap’ as in $ versus ‘cheap’ as in fragility. Behringer gear is actually kind of robust. They’ve put energy into making devices that Just Plain Work™. And since they offer value for money, why not get two or three of those “<mixers><eurorack modules><guitars pedals>&etc”.. might as well, “since I’m in the shop anyway”.
This doesn’t mean they don’t deserve some suspicion for the shenanigans, but when you see a teenager learning music get his first working home rig set up, and its a fair bit of Behringer gear, you will see the winning equation.
That is the start of a life-long passion for music, one hopes, and who knows what the other manufacturers of musical instruments will do, to respond to those shenanigans.