Ask HN: What Changes When Adtech Moves from Keyword to Context-Based Targeting?

2 pointsposted 4 days ago
by arvind_k

Item id: 44564609

3 Comments

MikeFollett

4 days ago

Lumen Research (www.lumen-research.com) is an attention technology company based on London which combines attention models with other contextual signals to create targeting algorithms that don't rely on cookies or keywords

arvind_k

3 days ago

Thanks MIke will take a look at Lumen

user

4 days ago

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