Marketing Failures of Cybersecurity Founders: Causes and AI-Driven Solutions

1 pointsposted 15 hours ago
by guptadeepak

1 Comments

guptadeepak

15 hours ago

Deepak here—after working with technical founders in cybersecurity, I see a recurring pattern: superior products often lose out due to ineffective business communication rather than technical flaws. The greatest challenge is translating technical features for diverse stakeholders (C-suite, compliance, engineers) without losing accuracy or relevance. AI-driven tools like GrackerAI are starting to address this translation gap by automating technical-to-business messaging and integrating real-time threat data.

How are you overcoming trust and communication barriers in enterprise security sales?