When launching a tech startup, DATA IS EVERYTHING. I used to rely solely on to track basic metrics

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But I soon realized that wasn’t enough. As a startup, you need to dig deeper to truly understand your users.

You need insights that go beyond the basics…

insights that allow you to make informed product decisions boost engagement and deliver a user experience that converts.

That’s when I discovered .

With Clarity’s features like , , and insights, you can see how users interact with every part of your product. And the best part? It’s !

For any tech startup looking to succeed, leveraging data is essential. Knowing exactly which elements on your site grab attention or where users drop off helps you optimize the experience, iterate faster, and scale more efficiently.

If you’re serious about growing your startup, you need more than just page views. Start using the right tools to optimize your product.

I’ve also shared a GitHub repo with setup instructions in the comments below so you can get started tracking with both Google Analytics and Microsoft Clarity.

Pro tip: When building a startup, using the right dev tools and frameworks can make a big difference. Check out DevVault, a great resource to help developers streamline their tech stacks.