roenxi
7 hours ago
Cool but probably not that interesting to the development of AI in Hollywood over the longer term. As the tech improves, at current rates, I expect we'll see something like VTubers on a mass scale. Companies creating their own virtual people - where they control the IP - and putting all their efforts behind promoting them instead of humans. It'll be cheaper and easier in the long run.
Same process as green screens or the rise of animation. There is a lot of pressure on the humans and once AIs crack acting they'll be much more consistently good than humans.
pjc50
7 hours ago
> I expect we'll see something like VTubers on a mass scale. Companies creating their own virtual people - where they control the IP - and putting all their efforts behind promoting them instead of humans
I'm reminded of the "failure" of Kizuna AI; the fully corporate vtuber whose human side is just a puppet operator who can be swapped, turns out not to be very appealing to audiences. The modern approach where a model is exactly synonymous with the person playing it, as an authentic human improvising, appeals more. The IP doesn't persist beyond the contract of that person with the company, and certainly can't be swapped with someone else. But in some cases the actor or actress has successfully maintained their career and fanbase under a different name following a fallout with their managers.
> once AIs crack acting
This is far beyond the turing test, and I don't think we're really ready for what happens with human-indistinguishable automated corporately owned doppelgangers.
JumpCrisscross
7 hours ago
> Companies creating their own virtual people - where they control the IP - and putting all their efforts behind promoting them instead of humans
The 'killer app' will be a personal cast of virtual performers. Tailor made to appeal to you.
DrSiemer
7 hours ago
Not a great movie, but one part of "the Congress" was interesting: if a famous actor or actress gets older, they could choose to sell the rights to their likeness to an AI company.
shafyy
6 hours ago
> As the tech improves, at current rates
Aha! The "current rates" there does some very heavy lifting. Nobody knows how LLMs will develop. It would be naive to assume that you can just extrapolate linearly from here on out.