xandrius
39 minutes ago
Let's just remember that the reason behind these "innovations" are strictly coming because of external pressures, if it wasn't for those, they would probably make the phones implode into a tiny black hole and charge you an implosion fee for that.
Cool that they are doing this but it's not out of their own kind heart.
chongli
19 minutes ago
I think it's important to recognize that morality does not apply to any corporation. Corporations respond to incentives and disincentives, that's it. If we want to change the way a corporation behaves we need to arrange things so that its incentives align with our own.
People like to ascribe malice to Apple's history of making difficult-to-repair devices. I think that's wrong-headed. It's more appropriate to say that Apple had higher priorities such as miniaturization, performance, battery life, and ease of manufacture.
Now that the right to repair movement has been gaining steam and regulations are being drafted, Apple has been given the incentive to prioritize repairability. Thus they are responding to that incentive with the iPhone 16 (with its new battery adhesive), the repair kits, and the documentation they've provided. They likely also see the opportunity to get ahead of their competitors and tout repairability as a competitive advantage. I would not be surprised at all to see future models have even higher repairability scores with Apple aiming to become the market leader.
As for the serial numbering and activation of replacement parts: that also has a simple explanation that doesn't involve a nefarious lock-in plot. Witness the recent attacks in Lebanon. How were they carried out? By a supply-chain attack! This sort of capability represents more than a physical danger from explosives or chemical weapons, it's also a major cyber security and privacy threat. Supply-chain attacks via counterfeit, backdoored parts is a huge area of concern for Apple. The potential is there for the company to suffer severe reputational damage should a large-scale attack occur.
sgu999
7 minutes ago
I really don't see why we should refrain from judging a corporation on its values. Morality applies to people, and corporations are (still) entirely driven by people. If Apple's C-suite and a couple activist shareholders wanted to make it an eco-friendly company, they surely could. Instead, Apple has spend many years lobbying against any kind of regulations around repairability.
> Apple had higher priorities such as miniaturization, performance, battery life, and ease of manufacture.
You forgot profit at the head of that list!
Iulioh
5 minutes ago
Honestly you can only judge private companies based on values, when the power is in the hands of shareholders a company become more a phisical phenomena than a human construct
benoau
14 minutes ago
Downplaying how much Apple fought to prevent R2R around the world.
Meanwhile Steam chose to make the Steam Deck as reparable as possible then revised it to be even easier.
Both of these options exist, but Apple is one of the greediest companies in the world.
allendoerfer
11 minutes ago
What you are describing would be totally fine, if corporations would not be able to spend money on branding and/or humans were not susceptible to that.
rsynnott
9 minutes ago
This has long been a kind of systematic public relations problem for the EU; generally, the fruits of EU regulation become, in the minds of the consumer, an example of corporate benevolence, with the EU's role being solely as a thing to blame when things go wrong.
euroderf
37 minutes ago
The EU being EUseful.